What is social media marketing - Complete Guide
The marketing that takes place on the leading social media platforms is known as social media marketing. All leading e-commerce websites ensure dedicated social media marketing to get excellent audience exposure. On the other hand, businesses based on organizations improve social media presence and invest in social media marketing to attract leads. This way, social media marketing helps to enhance the sales of a company.
5 Tips to Make eCommerce Website popular through Instagram
Did you know that Instagram is beating even Twitter with more than 1 billion monthly active users?
Best Social Media Marketing Books
A big portion of the world population is now spending most of their time online. The easy access to the internet has paved the way for enormous internet usage of individuals from all walks of life. Social media platforms have been one of the highly used platforms of millions of internet users all over the world. Social media is now being used for many different reasons and one of these is marketing. Social media marketing has become the secret weapon behind the success of business individuals and larger companies. This has helped them create a significant mark on targeted audience. Through social media platforms, individuals are able to promote and establish flawless and solid online presence.
How to Get Verified on Instagram?
Perhaps the Instagram verified status is one of the most desirable things on every marketer’s wishlist. However, it can become so confusing to figure out how to get that little blue tick for yourself!
What is FOMO - FOMO in eCommerce Marketing
During quarantine times like this, I cannot count how many times I have looked out the window and imagine all the fun of the outside world. It takes me back to when I was a child, being locked inside my room and feeling bummed because my friends are all playing under the sun. And looking at Instagram for the thirteen times doesn’t help either. Because that left-out feeling is really hard to be shaken off.
Use FOMO in e-commerce store site
Have you ever followed a crowd somewhere because you were assuming that they were going in the right direction? I have, many times. This is a psychological phenomenon known as the herd mentality. The herd mentality is a human tendency to do something just because they see other people doing it, and it is a common type of behavior.
Typical FOMO Examples
“FOMO” - shortened for the Fear Of Missing Out, is a psychological phenomenon that says a person often feels anxious or motivated to take actions because he/she doesn’t want to miss out on an amazing experience. This is a common trigger that has been used as a great technique to make your visitors eager to buy products or services.
How Does FOMO Affect Social Engagement?
What is everyone doing right now? Am I the only one not having fun? This is a common phenomenon in people’s minds - which is called FOMO. If you participate in social media, you probably have experienced the term, even if the name sounds unfamiliar. Just think about it, have you ever felt anxious because people are throwing a party without you, or your favorite band playing in town when you need to study for a test.
Use FOMO In Social Media Marketing
Have you ever scrolled through Instagram stories in your room and feel like the whole world is having fun, but you? It is probably one of the worst feelings out there. But it is common. We all have experienced the fear of missing an amazing experience.
Social proof: Definition, Types & How to use
When it comes to eCommerce, social proof is a powerful tool to convince your prospects to make a purchasing decision. If you want to truly understand this, reflect on how you decide to buy as a consumer.