Free Gifts for Magento 2v1.1.0
Magento 2 Free Gifts by Mageplaza allows store owners to offer customers free gifts with purchase - ‘surprise and delight moment’ attached with specific products. This module is an effective solution to build customers’ retention and boost sales significantly for online retailers.
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Free Gifts Pro
Benefits and Applications
Free gifts work as an additional incentive to motivate customers’ purchasing behaviors.
Offering giveaways creates more appeal to the main products, so customers are more willing to increase their shopping carts.
It is common that the latest products which have just been released require more attraction from potential customers. One of the effective marketing strategies is the giveaway campaign. Attaching free gifts will help new products become outstanding and more attractive when coming out the market.
It is a good way to show the understanding of customer demand by offering personalized freebies. For example, customers who buy shower gel will feel satisfied when they get perfume gift with the same scent. Another way to provide personalization may be giveaways which are printed with customer’s name, or offering a list of gift options.
According to Doug Guyer, co-Founder and President of IDR Marketing Partners, a network of over 700+ Online Retailers, relevant giveaways brings buyer “surprise and delight moment” which significantly leaves the profound impression on the buyers. These customers tend to rebuy and become loyal to online retailers. This is regarded as an ultimate “win-win scenario” for both sides.
The “surprise and delight moment” of free gifts also leads buyers to share their experience with their friends. In other words, this gives way to brand recognition and product association towards new potential customers.
Almost 90% of free gift receivers tend to buy more frequently from the online retailers.
65% of free gift receivers share their experience with others online, and about half offline
4 out of 5 American buyers share the gift-receiving experience with others offline about the shopping sites they visit.
"Buy one, get one", "two for the price of one", "two for one" or "2 for 1" is the common forms of this free-gift application. For example, a store encourage customer purchasing by offering the promotion “Buy MacBook Air get a free pair of Beats Solo3 Wireless headphones”
Getting a bargain is a very satisfying experience and customers often are attracted by a discount- particularly if the competitors are not offering the similar one. For example, buy iPhone XS Max get Apple Watch Series 4 with 50% off.
In this case, if a customer pays for X, he/she will gain a chance to select specific gifts from an available giveaways list. Because of receiving the preferred gifts by their own selection, customers will feel much more satisfied. For example, buy a MacBook Air, customers will be allowed to choose one gift from the list including Bag, Mouse and Headphone.
When the total of the purchase reaching a specific amount, the customer will be awarded a free gift. This encourages customers to collect their necessary items in one time to earn their winning reward. For example, one Chanel lipstick will the gift offering to the order with a total from USD300
Display gifts on the Product Page and Shopping Cart Page
The gifts are notified to customers right on the Product Page and the Shopping Cart Page.
Customers are able to select their gifts right from the Product Page before adding to cart.
These are two important positions to encourage shoppers to make purchase decisions by appealing gift offers.
Auto or manually add gifts
Free Gifts extension by Mageplaza allows admins to choose the action for adding gifts: automatic or manual. In case, admins set automatic option, when customers add products to their carts, the gifts will be automatically added.
Otherwise, if the option is manual, the gifts will be manually added by customers by selecting gifts they want from a gift list.
Pick options and change gifts
Not only do customers can choose their preferred gifts from an available list but they also can select attributes for a configurable gifts, for example, color and size.
Besides, if later the customers change their mind, they can remove an added gift and pick the new one from the gift list freely. This feature brings the flexibility and convenience for customers to gain their most satisfactory winning gifts.
Apply rules to assign gifts
Free Gifts assists admins to set rules for awarding gifts when a customer picks items into the shopping carts. The rules will be based on cart conditions or product conditions.
- Set rules based on product attributes: For example, get a mouse for Laptop category
- Set rules based on cart attributes: For example, with subtotal more than 200$, customers can get a free iPhone case.
Freely set the gift price
The prices of gifts can be set in three ways: free,discount by percent or any fixed price. Therefore, for each campaign, the store owner can set the appropriate promotions with gifts flexibly.
This function can be applied by specific rules effectively. For example, if the order reaches 500$, get 3 items free. If the order total is under 500$, get 50% off for 2 items.