4 Steps to Setup Free Shipping Promotion in Magento 2

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Free Shipping is one of the promotion programs you can set up on Magento 2 when customers don’t need to pay any fee for your delivery. Unlike traditional shopping where customers can come to the store and pick up items directly, online shopping requires them to pay the extra shipping fee, which can become a burden for them to make purchase decisions. Therefore, offering free shipping promotion can make them feel comfortable to purchase more - a great way to increase conversion rates and boost sales, isn’t it?

From Magento 2 Shopping Cart Rule settings, depending on conditions you set, the Free Shipping can be applied for any order when all conditions are met. Simultaneously, you are able to generate an coupon code, that allows the customers to use coupon or not to apply the Free Shipping Promotion.

4 Steps To Set up Free Shipping Promotion in Magento 2

Step 1: Activate Free Shipping

Please activate the Free Shipping and finish its settings in your store’s configuration.

How to setup Free Shipping Promotion Free Shipping Settings

  • On the Admin Panel, Stores > Settings > Configuration.
  • Under Sales, select Shipping Methods.
  • Open the Free Shipping section, follow the guides:
    • Enable the Free Shipping by choosing Yes.
    • Add the Title.
    • Enter the Method Name to make clear about the shipping method. With Free Shipping, type the Free.
    • Offer the Minimum Order Amount for the shipping.
    • Enter a error message in the Displayed Error Message box that will appear if Free Shipping is not available.
    • Set Ship to Applicable Countries to one of two options:
      • All Allowed Countries : Free Shipping is supported for all countries.
      • Specific Countries: Free Shipping is only supported for selected countries.
    • Set Show Method if Not Applicable to Yes if you want to show Free Shipping all time.
    • Set the Sort Order on the Shipping Method on the checkout page.
  • Save Config to finish.

Step 2: Activate Free Shipping in the Carrier Configuration

  • From the Shipping Methods configuration, open the UPS section.
  • Set Free Method to “Ground.”
  • Enable the Free Shipping with Minimum Order Amount and set a minimum number of orders applying free shipping in the Minimum Order Amount for Free Shipping field.
  • Save Config to finish.

Step 3: Set a Shopping Cart Price Rule

On the Admin Panel, Marketing > Promotions > Cart Price Rules.

Apply Free Shipping for Any Order

  • In the Rule Information tab:
    • Set Namefor the new rule and leave some descriptions of that.
    • Assign to the Website and Customer Group
    • Set Status to Active which the rule is apllied.
    • Set Coupon to No Coupon if shipping promotion is offered without any coupons. If a coupon is required with the price rule, choose Specific Coupon
  • In the Actions tab, open Pricing Structure Rules section:
    • Set Apply to Percent of product price discount
    • Set Apply to Shipping Amount to Yes
    • Set Free Shipping to For shipment with matching items

    How to setup Free Shipping Promotion Cart Price Rule Action

  • In the Labels tab.
    • Under the Default Label section, insert the text in the Default Rule Label for All Store Views.
    • Under the Store View Specific Labels, set the label for each store view.
  • Save Rule to finish.

Apply Free Shipping for Orders Over $ Amount

  • Repeat all the above steps.
  • Set the Conditions to Subtotal by clicking on the Add icon.

    For example: Condition for Free Shipping is that Subtotal equals or greater than 200.

    How to setup Free Shipping Promotion Conditions

  • In the Actions tab, open Pricing Structure Rules section:
    • Set Apply to Percent of product price discount
    • Set Apply to Shipping Amount to Yes
    • Set Free Shipping to For shipment with matching items
  • In the Labels tab,
    • Under the Default Label section, insert the text in the Default Rule Label for All Store Views.
    • Under the Store View Specific Labels, set the label for each store view.
  • Save Rule to finish.

Step 4: Check the Rule

As usual, it will take an hour to make the new rule available. In addition, you should test the rule in the right way to ensure that it is perfect.

Why is a Free Shipping Bar essential for your store?

The default Magento 2 enables you to create a Free Shipping rule, but how about promoting that offer? Mageplaza can help you do that with ease via our Free Shipping Bar extension:

  • Display the free delivery offer in the eye-catching bar on any page
  • Show below-goal and achieve-goal messages to notify and encourage customers better
  • Flexible design bars can be customized as you wish
  • Set time to display the bar automatically
  • Include links to other pages

Read actual case studies here

The bottom line

We believe you do not want to miss any sales just because of hesitant customers, so consider offering free delivery now! It just takes you 4 easy steps to set up the Free Shipping promotion in Magento 2. To make it more attractive and engaging, try our Free Shipping Bar and you’ll love it.

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