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mageplaza.com

Complete Magento 2 Feature List for Business Success

Vinh Jacker | 07-18-2023

Complete Magento 2 Feature List for Business Success

The Most Popular Extension Builder for Magento 2

With a big catalog of 224+ extensions for your online store

While Magento 2 offers numerous advantages as a feature-rich platform, skipping its key features and failing to optimize them can lead to significant missed opportunities for your store. This article will explore essential Magento 2 features that can enhance your business workflows and help you make the most of this powerful platform.

Magento 2 Features

Efficient features in Magento 2 can become sharp weapons to help a person conquer the e-commerce market. The point is to know how to take advantage of them. Having a competitive strength is excellent, but only using them properly can lead to success.

Let’s discover some excellent highlights of Magento 2 features! See how they are different from other platform functions.

  • Open architecture: offer a flexible framework for easy integration with third-party solutions, enabling businesses to operate at scale.
  • Enhanced productivity: empower merchants with a user-friendly admin panel design, saving time and improving efficiency in day-to-day tasks.
  • Quick load time: handle high traffic volumes and supports full-page caching, resulting in improved performance and faster page load times.
  • Secure payment gateways: offer a range of secure and well-known payment gateways, ensuring safe and convenient transactions for users.
  • High performance: improve performance through enhanced indexers, Varnish caching integration, and a performance toolkit for testing and optimization.
  • Scalability: provide scalability through full-page caching and multiple admin user capabilities, allowing for improved performance and efficient management of orders and products.

The platform indeed brings a lot of useful functionalities to its user. However, we will focus on the most critical features today. Let’s see what they are!

1. Managing Catalog

Catalog management

Magento provides a range of tools for effective product catalog management. To make it easier to navigate the store, you can add items and create categories.

Additionally, product images and videos are rendered in various device sizes, ensuring that users can see the pictures on any device.

The platform also allows you to add product types and specify product data through attributes.

Another benefit of this feature is the price change scheduling ability. With the help of advanced pricing tools, online businesses can provide the most competitive rates for their products.

The catalog management functions include:

  • Product grouping by size, color, and other attributes
  • Price points
  • Virtual product downloads
  • Product attributes
  • Automatic image resizing
  • Advanced pricing options
  • Product tags and reviews

2. Promoting Products

Promotion

Magento has native marketing features designed to enhance customer engagement and boost sales.

The Shopping Tool allows you to add wish lists and customer feedback to your product pages, making it easy for customers to interact with your store.

With the promotions tools, you can set up price rules and offer product discounts, including special promotions like free shipping for specific customer groups.

Magento also enables you to design emails and newsletters about your products, and it allows you to integrate your store with social media accounts.

To enhance user experience, Magento offers advanced search features such as Live Search, Catalog Search, and Search Terms, ensuring that customers can quickly find what they’re looking for.

Additionally, Magento provides SEO features to optimize your site’s content, helping you rank higher in search engine results and drive more conversions.

Some Magento 2 promotion features include:

  • Related items, upsells, and cross-sells
  • Coupons and discounts
  • Cheap Advertised Price
  • Recently viewed and compared items
  • Promotional tool for new products
  • Social media accounts
  • Free delivery options
  • Email wishlists and blogs

3. Handling Inventory and Orders

Order

Another Magento efficient feature is managing inventory, including features for single and multiple warehouses, pick-up locations, and drop-off centers. These tools help you maintain product quantities, track available stock, and streamline order management processes. With Magento, you can easily handle order workflow, manage invoices and shipments, and create a seamless checkout experience.

Inventory and order management features include:

  • Merchandise amounts and sources
  • Single & multi-source support
  • Stocks and bulk actions adding
  • Shipment management
  • Order fulfillment from the admin panel
  • Invoice and credit memo creation
  • Customization of order status
  • Re-order creation
  • Email notifications for orders

4. Business-to-Business

Magento provides native B2B functions that improve the shopping experience. Admin can easily add company accounts and manage many buyers.

Customize catalogs specifically for your business customers, ensuring they receive contract terms during the purchasing process. Additionally, you can add payments to purchasers’ accounts directly.

With the ability to create order forms and requisition lists, these features increase repeat orders and customer loyalty.

The B2B features include:

  • Company account and quote management
  • Multiple buyers
  • Payments on accounts acceptance
  • Catalogs customization
  • Quick ordering
  • Requisition list creation
  • Re-ordering from previous orders
  • B2B report on the dashboard

B2B

5. Headless Commerce

Headless e-commerce involves separating the frontend and backend of an e-commerce store, allowing for personalized customer experiences across various touchpoints.

Thanks to this innovation, while the backend layer handles complex processes, the frontend can be customized without disrupting the backend system.

Headless Commerce Advantages:

  • Customizable front-end
  • Consistent branding across channels
  • GraphQL API integration
  • Front-end modifications without backend upgrades

GraphQL

6. Progressive Web Applications

PWA

Progressive Web Application (PWA) is an advanced web technology that enables app-like shopping experiences, offering optimized content on both mobile and desktop devices.

As more customers turn to mobile shopping, Magento’s PWA Studio becomes a great solution, helping maximize mobile commerce by allowing you to create tailored content and visuals for smaller screens.

Progressive Web Application benefits:

  • PWA storefront customization
  • Performance optimization
  • Responsive website design
  • User-friendly mobile interfaces
  • Offline content delivery
  • Easy social media sharing

7. Payments and Financing

Magento provides a wide range of global payment options for store owners, including well-known methods like PayPal Express Checkout and Braintree.

Payment

Easily integrate multiple payment gateways into your store and benefit from built-in offline payment options such as COD (Cash on Delivery).

Moreover, with Magento’s support for PCI Compliance guidelines, you can safely send credit card data directly to the payment gateway, bypassing the Magento system and keeping sensitive information secure. Outstanding features include:

  • Multiple payment methods
  • Famous payment options like PayPal Credit
  • Money orders acceptance
  • Bank transfer payments acceptance
  • Conversion boost with PayPal Smart Payment
  • Access to PCI compliance guidelines
  • Ability to add secure payment gateways

8. Reporting Data and Business Intelligence

Report

Magento Open Source simplifies the conversion of tracking data into visual reports. The reporting feature provides store owner metrics like sales reports, customer behavior, etc. The admin dashboard offers a comprehensive overview of reports for quick analysis. Furthermore, Business Intelligence provides real-time insights, allowing you to track retention rates and sales performance. It enables you to leverage data to enhance the customer experience and centralize data analysis while eliminating data-related obstacles.

Reporting features:

  • Google Analytics
  • Sales report
  • Tax report
  • Highest-viewed products
  • Low stock and searched product report
  • Sales invoice total
  • Abandoned cart report
  • Report overview

Business Intelligence features:

  • Business metrics customization
  • Insights collecting
  • Pre-built reports for data visualization
  • Scheduled and emailed analysis

Key Magento 2 Features in Open Source And Commerce Versions

For each version, the Magento team releases two distinct editions: Magento 2 Open Source (formerly known as Magento 2 Community Edition) and Magento 2 Commerce (previously Magento 2 Enterprise Edition).

Magento 2 Commerce is an enhanced version of the Open Source edition. Regardless of your choice, both editions offer outstanding features that help maximize efficiency and performance.

Now, dive into the specific features of Magento 2 for Both Open Source and Commerce. Catalog Management.

Manage Catalog

Manage catalog

Product

Regarding product catalog management, it allows the store owners to add products. Besides, this feature ensures optimal viewing across all devices by adapting product visuals and videos to different screen sizes.

The system also supports the addition of various product types and the definition of product specifics via attributes.

Another key advantage of Magento is its pricing schedule flexibility. With the help of advanced pricing tools, online businesses can provide the most competitive rates for their products.

The catalog management functions include:

  • Product grouping by size, color, and other attributes: Magento allows you to organize products into categories and subcategories based on various attributes such as size, color, material, etc. This helps in creating a structured and easily navigable product catalog.

  • Price points: You can set different price points for products based on factors like customer groups, quantity discounts, or promotional offers. This flexibility in pricing allows businesses to cater to different customer segments and marketing strategies.

  • Virtual product downloads: Magento supports the sale of virtual products such as software, e-books, or digital subscriptions. Customers can purchase these products and download them directly from the website.

  • Product attributes: You can define custom attributes for products to provide detailed information and improve searchability. Attributes can include things like brand, manufacturer, specifications, etc.

  • Automatic image resizing: Magento automatically resizes product images to fit different device sizes, ensuring a consistent and optimized viewing experience across various devices including desktops, tablets, and smartphones.

  • Advanced pricing options: In addition to setting basic prices, Magento offers advanced pricing options such as tiered pricing, special pricing for specific time periods, or bundled product pricing. This helps businesses implement sophisticated pricing strategies to attract customers and boost sales.

  • Product tags and reviews: Magento allows customers to add tags to products, making it easier to find related items through search or filtering. Additionally, customers can leave reviews and ratings for products, which helps build trust and credibility among potential buyers.

Magento 2 product catalog

Category

The category in Magento refers to the organizational structure used to manage and display products. Categories are essential for assisting customers to navigate the store and find products. Here’s a summary of key points about Magento categories:

  • Category Structure: The catalog’s category structure is like an upside-down tree, with the root category at the top. Each section can be expanded or collapsed, and the first level of categories typically appears in the main menu.

  • Creating Categories: Before adding products, you should build the basic category structure. Products must be assigned to at least one category. Categories can be created in advance or quickly created while creating a product.

  • Category Tree: The category tree in the admin panel reflects the catalog structure and is used to manage categories and subcategories.

CMS pages

Manage content

CMS Pages

Magento 2 provides a powerful WYSIWYG editor for creating and managing content, which stands for “What You See Is What You Get.” This editor allows users to design and update pages easily without the need for coding skills.

The process includes setting up the page title, content, and SEO options, and you can preview your page before it goes live.

Additionally, CMS pages can be made more attractive by adding images, videos, and CMS blocks to improve customer engagement.

Widgets

This feature enables the integration of any catalog link or product list and facilitates content creation across Magento 2 stores. Its purpose not only extends to improve the frontend presentation but is also designed to boost sales.

The utility offers nine distinct widget types available, including:

  • CMS Page Link

  • CMS Static Block

  • Catalog Category Link

  • Catalog New Product List

  • Catalog Product Link

  • Catalog Products List

  • Orders and Returns

  • Recently Compared Products

  • Recently Viewed Products

The selection will determine the content types and their placement for display.

CMS Blocks

CMS blocks

CMS Blocks are reusable content elements that help maintain consistent messaging and design throughout your store. They can be easily managed through the backend by navigating to Content> Elements > Blocks.

Here, you can add new blocks, enable them, set titles and identifiers, modify, and assign them to specific store views. CMS blocks are particularly useful for content that appears on multiple pages, such as promotional messages or contact information.

Design and Themes

Another feature that sets Magento 2 apart from other content management systems is its fully customizable design and themes, which make Magento 2 surpass other content management system platforms.

The design and themes of Magento 2 are crucial for creating a visually appealing and responsive online store. Themes are pre-designed templates that provide a range of design options, including color schemes, font styles, and layout configurations. These themes can be adjusted to match the branding and style of your eCommerce business.

When selecting a theme, it’s important to consider factors like mobile responsiveness, customization options, page loading speed, SEO optimization, and browser compatibility. Magento 2 offers a wide selection of themes, both free and premium, that can be easily installed and customized to meet your business needs.

These content management features are integral to creating a rich and user-friendly shopping experience on your Magento 2 store. They offer flexibility and control over how content is presented and managed, contributing to the overall effectiveness of your eCommerce strategy.

Support Marketing

Support marketing

Promotions

Customers always love sales and discounts. Thus, to promote customer engagement and enhance revenue, incorporating promotions is essential. Consider the following strategies to captivate your audience:

  • Seasonal Offers: Entice customers with compelling discounts on select items during festive seasons such as Valentine’s Day, Black Friday, Christmas, and Summer Sales.

  • Exclusive Coupons: Reward loyalty by distributing coupon codes to frequent shoppers, incentivizing their return.

  • Shipping Incentives: Encourage larger purchases by offering free shipping once a specific order value is reached.

Promotions

These promotional activities can be easily implemented when you use these Magento features. By defining flexible conditions for Catalog Price Rules and Cart Price Rules, promotions are automatically triggered in accordance with the specified regulations.

Communicate Via Email Marketing

When you always stay in touch with customers and stay updated with online store trends, the chances of your business’s success significantly increase.

By using Email Templates, you can create customized email campaigns that align with your brand’s identity and convey your message effectively. Additionally, Magento 2 supports Newsletter Templates and Newsletter Queue functionalities, enabling you to efficiently manage and distribute newsletters to your subscriber base.

Furthermore, with the help of suitable extensions, you can automate various aspects of your email marketing efforts. These extensions can assist in managing email lists, setting up automated campaigns such as abandoned cart emails, and sending follow-up messages to customers after their purchases, all of which can contribute to fostering customer loyalty and encouraging repeat business.

Magento 2’s SEO and search tools offer a comprehensive set of tools and features designed to optimize your online store for search engines, ultimately enhancing product visibility and discoverability. Some of these SEO optimization features include:

Seo and search

  • URL Rewrites: Magento 2 allows you to create SEO-friendly URLs, which are easier for search engines to understand and index.

  • Metadata Management: You can set meta titles, descriptions, and keywords for products and categories, helping search engines better understand the content of your pages.

  • Site Mapping: Magento 2 facilitates the creation and management of sitemaps, which provide search engines with a structured map of your website’s content, making it easier for them to crawl and index your site.

  • Catalog Navigation: The platform offers tools for optimizing catalog navigation, ensuring that products are organized in a user-friendly manner and enhancing the overall browsing experience for customers and search engines alike.

  • Rich Snippets: Magento 2 supports the use of rich snippets, which are additional pieces of structured data that can be added to your website’s HTML to provide search engines with more information about your products, resulting in enhanced search results listings.

Provide User Content

Customer feedback is invaluable. The developers of Magento 2 recognize this by providing powerful tools for managing user-generated content, particularly product reviews. Here’s how you can make the most of these features:

All Reviews

  • Centralized Management: Easily access and manage all customer reviews from a single dashboard.

  • Diverse Feedback: Reviews come from various sources, including registered users, guests, and administrators, offering a broad spectrum of opinions.

  • Visibility Control: Decide where each review is displayed, ensuring relevance and impact.

Pending Reviews

  • Moderation Queue: Review and approve pending submissions to maintain quality and relevance.

  • Filter and Search: Utilize advanced filters to quickly find and sort pending reviews.

  • Direct Engagement: Respond to reviews directly, fostering a dialogue with your customers.

Add to Cart & Checkout

Informative Shopping Cart Page

Magento 2’s shopping cart page provides customers with a clear and detailed summary of their cart contents. It allows customers to:

  • View item details: View the details of product, such as product images, prices, and descriptions.

  • Update quantities: Customers can change the number of items they wish to purchase directly from the cart page.

  • Remove items: If customers change their minds, they can remove items from the cart with a simple click.

  • Continue shopping: A convenient option to return to the store to add more products.

  • Apply discount codes: If customers have discount codes, they can apply them to see the new total instantly.

  • Estimate shipping and tax: Customers can enter their location details to get an estimate of shipping costs and taxes.

Integrated Checkout Process

Magento 2 offers an integrated checkout process that is streamlined and user-friendly, aiming to reduce cart abandonment rates. The checkout process includes:

  • Guest checkout: customers can complete their purchase without creating an account.

  • Saved customer information: For returning customers, Magento 2 can pre-fill their information to expedite the checkout process.

  • Order review: Before finalizing the purchase, customers can review their order details.

  • Payment integration: The checkout integrates seamlessly with various payment gateways.

Payment

Magento 2 supports a variety of payment methods to cater to different customer preferences and needs:

  • Offline payments: Support a wide range of payment methods such as Check/Money Order or Bank Transfer.

  • Online payments: Integration with popular payment gateways like PayPal, Stripe, and Authorize.Net.

  • Secure transactions: Magento 2 ensures that all payment transactions are secure and PCI compliant.

Furthermore, Magento 2 has an ideal space known as the Magento Marketplace, where users can explore and integrate a variety of trusted payment gateways as per their requirements.

Shipping

Magento 2 provides flexible shipping options to meet the needs of both merchants and customers:

  • Flat rate: A fixed shipping fee for all orders.

  • Free shipping: An option to offer free shipping based on certain conditions like order value or customer group.

  • Table rates: Calculate shipping based on weight, destination, and other factors.

  • Carrier integration: Connect with supported carriers like UPS, FedEx, and DHL for real-time shipping rates, so there’s no need for concern over shipping rates information, as the information download automatically based on your settings and customers’ choice.

Manage Order

Order management is the process that involves coordinating people, processes, and partnerships to fulfill orders efficiently. Besides, Magento 2’s order management system is designed to meet the needs of both store owners and online customers, providing a seamless experience. It offers a variety of features that streamline the order process from start to finish.

  • Creating and Viewing Orders: Both logged-in and guest customers can easily create orders through the user-friendly interface. Once an order is placed, customers can view their order details, including items purchased, prices, and shipping information.

  • Editing Orders Before Shipment: Magento 2 allows for modifications to orders before they are shipped. This flexibility is crucial for addressing any last-minute changes or corrections that customers might request.

  • Order Notifications: The system keeps customers informed at every step by sending notifications about order confirmation, shipment, and delivery status. This ensures transparency and enhances customer satisfaction.

Logged-in Customers

For customers with accounts, Magento 2 offers a personalized dashboard where they can:

  • Manage Orders: Customers can easily view their order history, repeat orders, and manage returns and exchanges.

  • Track Shipping: Real-time tracking information is provided, allowing customers to know exactly when to expect their delivery.

  • Handle Returns: The return process is simplified, enabling customers to initiate returns directly from their account dashboard.

Guest Customers

Magento 2 ensures that even customers without an account have a smooth shopping experience:

  • Streamlined Checkout: The guest checkout process is quick and straightforward, requires minimal information, and reduces the barriers to purchase.

  • Order Tracking: Guests are provided with an order and returns link to track their orders, eliminating the need for an account to stay updated on the order status.

Manage Customer

Manage customer

Customer management is a crucial aspect of any business, particularly in the e-commerce sector. It helps to manage orders and maintain sustained relationships with customers through communication channels like email and marketing actions.

Magento 2 equips store owners with comprehensive tools to manage customer accounts effectively. It allows for monitoring all registered customers, seeing who is online at any moment, and categorizing customers into specific groups for better management.

Key Features of Magento 2 Customer Management:

  • Customer Account Management: Store admins can view, track, and update customer profiles. Besides, they can also create new accounts, and even delete existing ones as necessary in the customer grid.

  • Customer Groups: Magento 2 includes default groups such as General, Not Logged In, and Wholesale. Additionally, admins can create custom groups to organize customers better, which is also beneficial for implementing Magento 2’s features.

By utilizing these features, merchants can deliver personalized experiences, segment customers for targeted marketing, and manage multiple brands and channels through a dashboard. This not only streamlines the management process but also enhances customer satisfaction and potentially increases conversion rates.

Manage Store

Magento 2’s Store Management feature is an effective tool for businesses that operate multiple online stores. Here’s a detailed analysis of its capabilities:

Centralized Control

With Magento 2, you can manage several stores from a single backend interface. This centralized system simplifies various tasks:

  • Inventory Management: Keep track of stock levels across all stores. Magento 2 allows you to manage inventory efficiently, reducing the risk of overselling or stockouts.

  • Product Information: Update product details, including descriptions, images, and prices, in one place, and have the changes reflect across all stores.

  • Order Processing: View and collectively process orders from all stores, streamlining the fulfillment process and ensuring timely delivery.

Multi-Store Setup

Multi-store setup

Setting up multiple stores becomes easier with Magento 2’s intuitive interface:

  • Store Configuration: Define settings for each store, including language, currency, and tax rates, catering to different regional markets.

  • Domain Management: Assign unique domain names to each store, helping customers to identify the right store for their region or language preference.

Flexibility and Scalability

Magento 2’s architecture is designed for flexibility and scalability:

  • Scalable Structure: Whether you’re managing two stores or two hundred, Magento 2’s structure can scale with your business growth.

  • Customization: Adjust each store’s appearance and functionality to suit different customer segments or business models.

Efficient Administration

The administration panel in Magento 2 is user-friendly and responsive, making store management tasks more efficient:

  • Responsive Design: Access the admin panel on various devices, allowing for store management on the go.

  • User Roles and Permissions: Assign specific roles and permissions to team members, ensuring secure access to the backend functions.

Manage System

System Management is a vital element of any e-commerce platform. It helps the digital storefront operate smoothly and securely. Magento 2 offers a complete suite of feature designed to streamline this process for merchants.

Data Transfer

Data transfer

Merchants can efficiently manage their store’s data with Magento 2’s import and export functionality. This includes:

  • Products: Update and synchronize product listings.

  • Pricing: Adjust prices in bulk to respond to market changes.

  • Customers: Import customer information to personalize the shopping experience.

  • Tax Rates: Ensure compliance with local tax regulations.

Data is handled through CSV files, allowing for easy manipulation and integration with other systems.

Admin Roles and Permissions

To maintain order and security within the system, Magento 2 allows for the creation of specific Admin Roles with tailored Permissions. This ensures that team members have access only to the areas necessary for their role, reducing the risk of accidental or malicious changes to the system.

Security and Performance

Magento 2’s system management also focuses on:

  • Security Scans: Regularly scanning for vulnerabilities.

  • Best Practices Review: Keeping up with the latest security recommendations.

  • Extensions and Integrations: Enhancing functionality and performance through additional modules.

Routine Maintenance

For optimal performance, Magento 2 provides the feature for:

  • Index Management: Keeping database indexes up to date.

  • Cache Management: Ensuring fast loading times by managing cached Content.

  • System Backups: Protecting data against loss or corruption.

  • Scheduled Operations: Automating routine tasks to save time and reduce errors.

Offer Analytics and Reporting

Product in cart product

Magento 2’s reporting system serves as a comprehensive tool for merchants to monitor different aspects of their website’s operation. The Reports Menu acts as a centralized hub where merchants can access updated data regarding marketing efforts, sales performance, product statistics, and customer activities.

Integration with Google Universal Analytics is a standout feature of Magento 2. This tool provides an in-depth look at customer interactions. It helps you track user behavior, conversion data, and other key performance indicators.

By making use of this out-of-the-box feature, you can gain valuable insights into your business, identify trends, and understand the efficacy of your marketing campaigns.

Advanced Features of Magento 2 Commerce Beyond the Open Source

Numerous merchants, generally ranging from medium-sized to large enterprises, tend to invest in a monthly subscription starting at approximately $2,000 to use Magento 2 Open Source. This investment will give them access to premium support and enhanced features.

Add Product Type of Gift Card

Types of Gift Cards:

Gift card types

  • Virtual: Deliver via email.

  • Physical: Include a tangible card shipped to the recipient.

  • Combined: Offers the flexibility of both virtual and physical formats.

Gift Card Account Management:

  • Provides a dedicated dashboard for customers to manage their gift cards.

  • Allows for balance tracking and history of transactions.

Redemption:

  • Redeem gift cards during checkout, applying the balance to their purchase.

  • Supports partial redemption and preserves the remaining balance for future use.

Sales Boost on Holidays:

  • Allows for easy promotion and customization of gift cards for any occasion.

Provide Rich Content Management

Customization of Promotion Banners:

  • Create eye-catching banners to promote sales or new products.

  • Utilize a wide range of design options to match your brand’s aesthetic.

Banner Display Rules & Segments:

  • Apply specific rules to display banners based on customer segments or behaviors.

  • Target content to the right audience at the right time.

Content Staging for Campaigns:

  • Plan and schedule marketing campaigns with precision.

  • Preview and adjust content before it goes live.

Scheduling Updates:

  • Coordinate multiple updates across the site from one centralized location.

  • Schedule content changes in advance to align with marketing strategies.

Offer Advanced Marketing Features

Dynamic Related-Product Rules:

Dynamic Related-Product

  • Automatically suggest related products to customers based on their browsing and purchasing history.

  • Increase sales and improve customer experience with smart product associations.

Visual Merchandiser Association:

  • Use drag-and-drop tools to visually curate product associations.

  • Streamline the merchandising process and enhance product discovery.

Customer Gift Registry:

  • Enable customers to create gift registries for special occasions.

  • Simplify gift-giving and increase sales opportunities.

Reward Points System:

  • Promote customer loyalty by rewarding purchases and interactions with points.

  • Customize the reward system to be suitable with business goals and customer behaviors.

Create Engaging Shopping Experience

Targeted Promotions:

  • Deliver personalized promotions to specific customer segments.

  • Enhance marketing effectiveness by reaching the right audience.

Segment Report for Customer Database:

  • Gain insights into customer preferences and behaviors.

  • Utilize data to refine marketing strategies and customer engagement.

Store Credit:

  • Offer store credit to resolve issues and encourage repeat business.

  • Grow customer lifetime value by providing flexible spending options.

Flexible RMA Requests:

  • Provide a hassle-free return merchandise authorization (RMA) process.

  • Improve customer satisfaction and trust with an efficient return system.

Upgrade System Management

Index Management and Cache Storage:

  • Optimize website speed with advanced index management.

  • Efficient cache storage solutions ensure quick content delivery.

Solr Search Installation:

  • Implement Solr search for faster, more accurate search results.

  • Enhance user experience with superior search capabilities.

Staging Site Configuration:

  • Set up and manage staging sites for testing before going live.

  • Ensure seamless transitions and updates with dedicated staging environments.

Admin Action Log System Tool:

  • Track and monitor all backend activities with the Admin Action Log.

  • Improve security and accountability within your Magento administration.

Provide Indispensable Functionalities Required for Wholesale

B2B Company Account:

  • Create structured company accounts with multiple user permissions.

  • Streamline B2B operations and manage corporate information effectively.

B2B Quick Order:

B2B quick order

  • Enable quick bulk order placements with a streamlined ordering process.

  • Save time for B2B customers with efficient order entry.

B2B Requisition List:

  • Allow B2B customers to create and manage multiple requisition lists.

  • Simplify recurring purchases and improve order management.

B2B Quote Request:

  • Facilitate negotiation processes with quote request capabilities.

  • Empower sales teams to provide custom pricing and terms.

Tips for Magento 2 beginners

For those entering the world of Magento 2 e-commerce or small business owners taking their first steps, it’s crucial to proceed cautiously. There are two points that you need to pay attention to.

  • Apply essential features to your store: Ensure your store has enough essential functions that help improve customer satisfaction, as relying solely on the default Magento features may lead to disappointment.

  • Select suitable features only: Avoid buying too many extensions to build your store in this early stage. You may not be able to afford such a fee yet. Instead, choose wisely and select the most essential modules that meet basic needs first. As your revenue grows, you can invest in further development to enhance your store later.

In order to address these needs, we recommend exploring the Starter Pack for Magento 2.

What’s in the Starter Pack?

  • One Step Checkout Ultimate: Improve customer satisfaction and reduce cart abandonment with a user-friendly and efficient one-step checkout page.
  • Special Promotion: Flexibly create and manage special promotions, discounts, and offers to attract and engage customers.
  • Ajax cart: Enhance the shopping experience with a dynamically updating cart that allows customers to add and remove items without page refresh.
  • Layered Navigation Ultimate: Improve navigation and search functionality by enabling customers to filter products based on various attributes and specifications.
  • SEO Ultimate: Optimize your online store for search engines to improve visibility and drive organic traffic to your website.

Significant benefits of the Mageplaza Starter Pack:

  • Comprehensive Solution: The Starter Pack offers a comprehensive set of extensions that cover various aspects of your online store, including checkout, promotions, navigation, and SEO. This means you have all the essential tools in one package, simplifying the process of setting up and managing your store.

  • Cost Savings: By purchasing the Starter Pack, you enjoy significant cost savings compared to buying each extension individually. The discounted package price allows you to access multiple advanced features while staying within your budget. Currently, the pack is off 25% at only $1,121.

  • Time Efficiency: With the Starter Pack, you don’t need to search for and evaluate multiple extensions. The pack includes carefully selected and highly functional extensions that have been designed to work seamlessly together. This saves you time and effort in finding and integrating separate extensions.

  • Seamless Integration: The extensions in the Starter Pack are developed by Mageplaza and are designed to work seamlessly with Magento 2. This ensures compatibility and reduces the risk of conflicts or compatibility issues when adding new features to your store.

  • Dedicated Support: As a Starter Pack user, you receive enthusiastic support from Mageplaza’s technical team. This means you can reach out for assistance, guidance, and troubleshooting whenever you encounter any issues or have questions about the extensions included in the pack.

  • Continuous Updates: Mageplaza is committed to providing regular updates and improvements to its extensions. With the Starter Pack, you can benefit from these updates, ensuring that your store remains up to date with the latest features, security enhancements, and performance optimizations.


starter pack

Starter Pack for Magento 2

Get all the essentials you need to launch your business with our ready-made pack

Check it out!


Conclusion

Magento 2 is a highly effective e-commerce platform that offers a wide range of features for efficient order and product management and effective online business promotion through various marketing tools. With numerous advantages to explore, Magento 2 features provide ample opportunities for success. To optimize Magento, check out The Top Magento 2 Extensions by Mageplaza - innovative modules to enhance Magento beyond its default functionality. We hope that after this article, you now have a deeper understanding of these great features you can’t skip in Magento 2. Please feel free to contact us or leave a comment if you have any questions.

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    Jacker

    With over a decade of experience crafting innovative tech solutions for ecommerce businesses built on Magento, Jacker is the mastermind behind our secure and well-functioned extensions. With his expertise in building user-friendly interfaces and robust back-end systems, Mageplaza was able to deliver exceptional Magento solutions and services for over 122K+ customers around the world.



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