Google Adwords and Google Universal Analytics are both the awesome Google tools that help you optimize your content, analyze your traffic, and connect your catalog to shopping aggregators and marketplaces. Meanwhile, Google Adwords tool allows store owners advertise their websites as ads in the Google Search Results. With the Google Adwords, you have great chances to approach to the visitors, simultaneously, it is easy to manage the advertising campaigns.
Today, I will introduce you the way to set up Google Adwords on Magento 2 stores. If you want to learn more about Google Universal Analytics, follow our previous topic here.
Access the Google website, and create your own new account on Google Adwords.
Stores > Settings > Configuration.
Google Adwordssection, you need to do:
Conversion Languagefield, choose the language that is defined in your Google Adwords script.
Save Configto complete.
It comes to the end of the tutorial: How to Setup Google Adwords Conversion Tracking in Magento 2.