TOP 25 Best Products to Sell Online

We have seen many successful businesses across the range hit a home run with their first idea while others are getting back and forth, still trying to figure out the 25 best products to sell online.

Today’s post will help you uncover an exciting variety of the best items to sell online. We believe that with proper sales strategies, these recommended products will boost your store sales and surprise you with exciting profits.

Now is a good time to choose any item that piques your interest!

25 Best Products To Sell Online

After careful research, we've found many perfect products to sell online. Here are 25 things to sell online that show strong potential for 2024, backed by data and trends:

1. Home Office Essentials

So, with more people working from home, items like ergonomic chairs, standing desks, noise-canceling headphones, and organizational tools are in high demand. Imagine a remote worker needing a comfortable chair to sit in for hours or a desk that can adjust for sitting and standing. By 2027, the global market for home office furniture is expected to grow by 3.52% (2024-2029). 

Given this trend, why not consider adding ergonomic chairs to your store to meet this growing need?

2. Sustainable Products

Now, many consumers are willing to pay more for eco-friendly products. The market for sustainable items, like reusable water bottles, bamboo utensils, organic cotton clothing, and biodegradable cleaning products, will reach $110 billion in 2025. For example, a family switching to bamboo toothbrushes can significantly reduce plastic waste. 

To tap into this market, think about including reusable water bottles in your product line to attract eco-conscious shoppers.

If you don’t know what to sell online yet, you can definitely consider this option!

3. Health and Wellness Products

You see, the wellness market is huge, worth $4.5 trillion. There is growing interest in vitamins, supplements, fitness trackers, meditation apps, and aromatherapy products, especially after the pandemic. Imagine someone starting their day with a multivitamin and ending it with a relaxing aromatherapy session. 

Offering fitness trackers could be a great way to tap into this booming market.

4. Pet Products

Pet owners, well, they love to spoil their pets. The pet industry was worth $123.6 billion in 2022, and the pet tech market is projected to reach $500 billion by 2030. Popular items include high-quality pet food, stylish accessories, interactive toys, and smart pet gadgets. Think of a dog enjoying a new smart toy that dispenses treats when played with. 

Therefore, adding interactive pet toys to your inventory might be a smart move.

5. Personal Care and Beauty Products

The global beauty market is booming, with products like skincare, hair care, and cosmetics in high demand. New trends and natural ingredients keep customers interested. For instance, organic face creams attract customers looking for healthier skin options. 

Thus, expanding your range with natural skincare products could draw in a health-conscious clientele.

6. Smart Home Devices

In today's world, smart home devices, like voice assistants, thermostats, security cameras, and lighting systems, are becoming more popular. People are now controlling their home’s temperature and lights with voice commands. 

Given this interest, adding smart lighting systems could appeal to tech-savvy customers who want to modernize their homes.

7. Athleisure and Loungewear

Comfortable yet stylish clothing is in demand, especially with more people working from home. The global athleisure market is predicted to reach $257.1 billion by 2026. Think of someone wearing stylish leggings that are perfect for both a workout and a casual day at home. 

With this in mind, offering trendy athleisure wear could attract a wide range of customers.

8. Subscription Boxes

So, the subscription box market is expected to be worth $105.4 billion by 2032. These boxes offer a surprise element and curated products, appealing to many consumers. For example, a monthly snack box that delivers exotic treats from around the world can excite food enthusiasts. 

Therefore, starting a subscription box service could be a great way to create recurring revenue.

9. Educational Toys and Games

Parents want educational toys for their kids. The educational toy market is projected to grow at a CAGR of 10.44% from 2023 to 2028, with STEM toys being particularly popular. Imagine a child learning about robotics through a fun and interactive building kit. 

To attract this audience, offering STEM toys could be a hit, with parents looking for educational options.

10. Home Decor and Furnishings

People are investing more in their homes. The global home decor market was worth over $600 billion in 2021, and online furniture sales are expected to grow significantly. Think of someone redecorating their living room with stylish and affordable furniture. 

Thus, adding unique home decor items could enhance your product range.

11. Kitchen Gadgets and Appliances

These days, innovative kitchen tools, like air fryers and smart coffee makers, are in demand. Quick, healthy meals made with air fryers are very popular. 

Considering this demand, adding air fryers to your store could appeal to health-conscious cooks.

12. Baby Products

Parents seek high-quality, safe products for their babies. New parents are looking for organic baby food and non-toxic toys. The global baby care products market was worth 18.17 billion in 2020 and will keep rising until 2028. 

With this in mind, offering organic baby products could attract new parents.

13. Fitness Equipment and Apparel

With more people working out at home, items like smart fitness trackers, resistance bands, and stylish activewear are popular. Home workouts monitored by smart fitness trackers are increasingly common. 

To meet this growing demand, resistance bands could be a great addition to your store to appeal to fitness enthusiasts.

14. Tech Accessories

The market for phone cases, chargers, screen protectors, and headphones is huge. The global mobile phone accessories market is projected to reach $284.06 billion by 2026. For instance, a new phone case with built-in card slots can be both functional and stylish. 

To cater to a broad audience, adding innovative phone accessories could be a smart move.

15. Board Games and Puzzles

These items have become popular again, especially during the pandemic. Families gathering for board game nights are a common sight. The global board games market is expected to reach $12 billion by 2023. 

In light of this trend, unique board games could be a great way to attract families looking for entertainment.

16. Jewelry and Accessories

Fashion-conscious consumers love unique jewelry and accessories. Personalized necklaces are often sought after as special gifts. 

Given this interest, personalized jewelry could appeal to those looking for meaningful presents.

17. Craft Supplies

The DIY trend is strong, with hobbyists creating beautiful handmade cards and crafts. 

Therefore, adding diverse craft supplies could attract creative individuals who enjoy personalizing their projects with a variety of materials.

18. Books and E-books

While e-books are popular, physical books still have a strong market. Readers are enjoying new bestsellers and informative ebooks alike. 

Thus, offering both physical and digital books could cater to different reading preferences and reach a wider audience.

19. Online Courses and Educational Materials

Many people are looking to learn new skills online, with online courses becoming increasingly popular. Learning new languages or coding skills through online courses is a growing trend. 

Therefore, offering online courses could tap into this expanding market and meet the needs of lifelong learners.

20. Food and Beverage Products

Specialty foods, gourmet snacks, and unique beverages are very popular. Foodies are discovering new favorite snacks from online stores. 

Consequently, adding gourmet snacks could appeal to culinary enthusiasts looking for unique and high-quality food options.

21. Travel Accessories

As travel resumes, items like luggage, travel organizers, and neck pillows are in demand. Travelers are using compact, well-organized luggage sets more frequently. 

Thus, adding travel organizers could cater to frequent travelers who prioritize organization and convenience.

22. Outdoor Gear and Equipment

More people are enjoying outdoor activities, with adventurers using high-quality camping gear on their trips. 

Offering durable outdoor gear could attract adventure seekers looking for reliable and efficient equipment for their outdoor excursions.

23. Vintage and Collectible Items

Collectibles and vintage items have a special appeal. Collectors are constantly searching for rare vintage watches and unique items. 

To attract collectors, adding unique vintage items could be a smart move that taps into the nostalgia and exclusivity of collectible markets.

24. Candles and Home Fragrances

Scented candles and home fragrances are popular for creating a cozy atmosphere. Homes filled with relaxing scents from lavender candles are increasingly common. 

Therefore, adding scented candles could appeal to those seeking a relaxing home environment.

25. Plants and Gardening Supplies

Gardening is a growing hobby, with people increasingly growing their own herbs using simple indoor gardening kits. 

Adding gardening supplies could attract both experienced gardeners and beginners who want to enjoy the benefits of homegrown plants.

What Makes A Product Right For Ecommerce?

Finding outstanding characteristics of the best selling products online will help you discard unsuitable choices among unlimited options on the market.

Your best e-commerce products should possess at least four characteristics:

Unique and exciting

If you are operating your business in a niche market, you must differentiate yourself from the rest by unique and appealing products.

If you do not carry products that excite your customers first, any further e-commerce marketing strategies will be futile. Therefore, by delivering a sense of uniqueness, you can make customers love your product at first sight and keep them coming back to your store in the future.

Think about the idea of having items that are not already available in brick-and-mortar stores in your area.

Using phone to search for a product

Difficult to find

Naturally, we assume that the more rare or unattainable something is, the more valuable it is. Therefore, providing items that are already unique and hard to find elsewhere can evoke a sense of curiosity, belonging, and importance in customers and generate more purchasing.

Can be sold at a reasonable price ($10-40)

The average amount online shoppers can easily spend to buy products ranges between $10 - $40. This price range is perfect for impulse purchases and informed transactions. This price model can attract more customers and leverage your competitive advantages when combined with sweet deals or free shipping costs.

Surprisingly, any product over $50 can make potential customers skeptical and start comparing prices in different stores for a better deal.

On the other hand, lower-priced products in the $1-$10 range are generally considered not worth the shipping costs. People tend to buy them in physical stores instead. Unless you have an add-on item strategy, selling products at a low price range would be difficult.

Non-perishable, easy-to-store and easy-to-ship

What makes a product right for eCommerce?

An eCommerce store can experience economic suffering due to expired goods, demanding requirements for storage, and expensive shipping fees.

To avoid these situations, you should choose to sell items that are original, low-cost, and simple to fulfill. Importantly, although you are searching for the newest items, do not end up with any products that have trended almost overnight.

Now that you already know the must-have characteristics of the best products to sell, the next question is, how can you identify them?

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How to find the best products to sell online?

Now, we will introduce helpful methods that can help you quickly find the perfect products to sell online this year.

Read article: 25 Best Trending products to sell

Use social media

Use social media

Facebook and Instagram are interactive platforms where we can see our modern lifestyle as well as newly emerging trends. Therefore, by searching on these platforms, you can find stylish items in just a minute.

One way I do this is to click on every advertisement I see on Instagram and Facebook, which I think is a dropshipping product. After that, I go to the website, add the advertised items to the cart, and then leave the site. After doing this several times, Facebook and Instagram will bombard you with many dropshipping ads.

After you get all the dropshipping ads on your Facebook feed, Instagram feed, and stories, all you need to do is find the most repeated advertisement you saw.

The most repeated products have the most potential for sales now. Because if they weren’t, then no one would advertise it.

Follow meme page

Another practical tip is to follow meme pages with a high engagement rate and over $500k followers. Since meme pages have more engagement rates than any other niche, dropshippers often invest money in advertising their products on these pages.

Similarly, once you follow more and more meme pages, you’ll start to see ads that may be repetitive, and those are the products worth selling. Because meme pages charge $500-$1000 or more, the product has great potential if a business is paying that kind of money to a meme page.

Use software and tools

BigSpy

BigSpy is a great tool that allows you to auto-hunt all Facebook Ads people tracking in a minute. Because the system automatically picks winning or trending ads daily.

Sell The Trend

Sell The Trend

Sell The Trend is a popular website that gives you a better understanding of what is trending and what is not. Sell The Trend also has an app on the Shopify app store.

With a wide range of products and suggestions, I will be surprised by the huge amount of information kept updated every minute. Even if you do not see a perfect product to sell directly from browsing Trend Hunter, you can get some exciting ideas that help elevate your business performance.

Jungle Scout

What are the hottest items on Amazon right now?

If you find this question tricky, it’s probably because you don’t have Jungle Scout, the best platform that many users rate as the best Amazon product research tool on the market.

Jungle Scout offers an all-in-one solution for sellers on Amazon. It has three options right at the start: a service for new sellers, a service for existing sellers, and a service for brands and agencies.

Basic searching

The conventional way to find the best products is by looking at basic stuff like browsing Amazon, Checking on Google Trends, Niche Scraper, and Ecomhunt, and analyzing the outcomes.

Basic searching just means keeping an eye open while doing your day-to-day work. Keep looking for product opportunities.

In a nutshell, there is no secret to finding a 100% profitable product. Keep an eye on the market trends, and you can ride the next big wave.

FAQs: Best Things To Sell Online

Conclusion: Best Product To Sell Online

I hope this comprehensive list, incorporating relevant statistics, provides valuable insights and inspiration for your online business ventures in 2024!