Multichannel Selling for Magento 2


Multichannel Selling - a must-have solution for every store to sell more products and boost sales via multiple channels: marketplaces (Amazon, eBay), comparison shopping websites (Google, Bing shopping), Facebook marketplace, and your website’s traffic - customer base.


60-day Money Back

Frequent Update

365-day Support

Magento 2 Multichannel Selling for Magento 2.2.x, 2.3.x, 2.4.x

Adobe Commerce
2.2.x, 2.3.x, 2.4.x

Live Demo

You've just added this product to the cart:

Multichannel Selling

Multichannel Selling for Magento 2

You've just added this product to the cart:

Multichannel Selling Pro

Multichannel Selling for Magento 2

From February 1, 2022, we are launching Product Subscriptions
Buy now to get 15% cashback and other appealing incentives.
Learn more →

Selling everywhere - Halfway through winning the market

Case #1: Sell products on multiple channels

Every day, millions of people go to Google for their shopping needs

With eCommerce stores, joining price comparison sites such as Google Shopping, Bing Shopping, or marketplace such as Amazon, eBay, etc, is definitely the best way to put your products in front of high-intent customers.

You will find them a lot more quickly by using the right keyword for your product descriptions.

Mageplaza solution

Allow you to upload your products to the biggest product listing websites such as Google, Bing, and marketplaces such as eBay, Amazon, etc:

  • More speedily
  • Less errors

Easy configure in the backend:

  • Step 1: Choose the required templates for the platform
  • Step 2: Choose products to upload
  • Step 3: Hit the “Generate” button and Save!

Case #2: Update product content immediately and systematically

Catching up with the latest trend is the key to help you beat other rivals

Let’s say it’s stay-at-home time and you are selling cake maker machines. So, instead of describing the machine with plain texts “Cake maker machine”, hitting the emotional hot-button with “Cake makers machines to ease the anxiety during the lockdown”

Mageplaza solution

Allow you to update the adjusted product information quickly via the pre-made product feeds customized for different platforms

Case #3: Bring cusomers back to your store with follow up emails

Spending money to buy something is never an easy decision with everyone.

In a competitive online market, you even have to follow one customers harder than in an offline one.

Based on customer actions on your store, you must predict their purchase intent and craft suitable messages to motivate them complete their shopping journey. For example: 1st email “there is something in your cart, complete your order now!”, 2nd email “if you still haven’t found the perfect match, give this product the second chance”, etc.

Mageplaza solution

Let you create a system thats send multiple abandonment cart emails at different times, according to different action triggered.

Case #4: Add discount code to cart abandonment emails to motivate buyers

Give discounts or free shipping through abandoned cart emails might gain you a converison right away.

It hits the right note and make customers think about grabbing the chance ASAP.

Mageplaza practical solution

Allow you to add cart price rule with coupon code to the email

Case #5: Attach relevant product on post-purchase emails

After a buyer bought from your store, you have a chance to introduce other poducts to them. When you suggest helpful products, great additions to the original ones, customers will notice and consider trying items.

This will help you to increase sales much better and increase repeat sales!

Mageplaza solution

Recommend related products on customer emails. It will work as the following example:

  • Choose an event: order status change
  • Choose the status: complete
  • Choose to display related/cross-sell/up-sell products on this email
  • Add the related products to, for instance, a pair of shoes
  • Set the “send after” value, for example, 7 days

Successful outcome

7 days after a customer buy a pair of shoes from your store, , he/she will receive a compelling email suggesting your special-designed socks which is hidden from view.

Case #6: Send auto folow-up emails to collect feedbacks from customers

Collecting customer feedbacks helps you improve your products and services the most effectively.

Surveying your buying customers is not that hard if you choose the right method.

To collect valuable feedbacks successfully, you should send the survey with some gift such as discounts.

Mageplaza solution

  • Send emails including the link to the survey
  • Create a coupon code at the same time add it to the email
  • Choose to display related/cross-sell/up-sell products on this email
  • Add the related products to, for instance, a pair of shoes
  • Set the “send after” value, for example, 7 days

Successful outcome

7 days after a customer buy a pair of shoes from your store, , he/she will receive a compelling email suggesting your special-designed socks which is hidden from view

Case #7: Send auto folow-up emails to notify customers about Wishlist items

What can you do with those who have made an effort to add products to the Wishlist?

  • Send emails to suggest cheaper products that are similar to the ones that are previously added to the Wishlist but with
  • Send emails to notified when it’s back in stock/ on Sales

By doing this, you will:

  • Provide customers affordable alternative products
  • Drive sales when allowing discount on high-demand or most-liked products
  • Notify customers instantly when their favorite items are back-in-stock

Mageplaza solution

Allow you to use 3 wishlist -related events to send auto-emails

  • Product added to Wishlist
  • Wishlist items on Sales
  • Wishlist items back in Stock

Case #8: Send automated emails to customers at their special days

Let celebrate and send your love to your customers on their special days such as birthdays or customer group level-up, etc.

In the congratulation emails, just include the discount code, the high chance is that your customers will come back to your store and "reward" themselves.

Mageplaza solution

Allow you to send emails based on special events:

  • Customer birthday
  • Customer group change

Sell on the most popular shopping channels

Product feed is a technical document for communicating with all selling platforms. Mageplaza Multichannel extension allows you to generate these product feeds, upload to and sell on the most frequented platforms:

  • Google Shopping
  • Facebook shopping
  • eBay
  • Amazon
  • Instagram
  • Other most used shopping search engines

Actively fast data feed delivery

Magento 2 Multichannel selling allows uploading product feeds automatically to other compatible marketplaces, selling platforms and shopping search engines. This solution:

  • Uploads the data much faster via FTP or SFTP. FTP/SFTP
  • Allows information to be transferred quickly through marketplace merchant account
  • Generates public URLs for other shopping engines to easily access the feed
  • Allows admin to schedule for refresh and up load time: daily, weekly, monthly

The rest of the work requires only some simple clicks in the backend of your store.

Assign products to feed easily

You can add products to the feed quickly through filters:

  • Filter products by attributes: size, color, material, style
  • Filter products by attribute sets
  • Filter products by SKU
  • Filter products by category

Present your Instagram images anywhere on site

Merchants can embed Instagram images on multiple positions in the store through widgets and blocks on:

  • Home Page
  • Product Listing Page
  • The most commented images
  • Random selection

The post order can be changed sometimes to make the Instagram widget look fresh or highlight the most-liked pictures.

Abandonment cart follow up emails

Abandonment cart follow-up email is a must-have type of any online store. “More than 40% of cart abandonment emails are opened” - You cannot give up at the first time customers leave your store.

By crafting a serires of appealing abandonment cart emails, you will:

  • Make customers remember their missing
  • Win sales back at a short period of time

There are many kinds of significant and powerful emails you can send to customers. Follow-up emails allow you to send emails to customers when they perform several actions or are on special days:

  • Register a customer account
  • Subscribe for newsletter
  • Unsubscribe for newsletter
  • Submit a review
  • Birthday
  • Customer’s group change
  • No activity for a period of time

Wishlist follow-up emails

Wishlist is a good hint revealing about customers’ desired products in your store.

Therefore, sending follow-up emails around the wishlist might be a smart idea to connect with customers and grow sales. Multichannel Selling allows you to send email when:

  • A wishlist is created
  • A wishlist item is on sales/ back-in-stock
  • A customer share their wishlist to others

Explore Multichannel Selling's more features

Rich-content email templates

There are 4 templates ready to use including Abandoned Cart Events, Customer Registration, Order Create Events, Wishlist Share.

Coupons added

Add coupon code to follow-up emails to motivate customer purchases.

Define abandoned cart

Set the time to define the abandoned cart. For example, the cart which is left after 1 day is defined as abandoned.

Support Google Analytics

Google Analytics help store owners track and assess the effectiveness of their products on other engines

Support all product types

Support all types of products including simple, virtual, bundle, grouped, downloadable and configurable

Allow command line to generate feed

Allow running command line to generate feed more quickly and conveniently

Instagram block description

Set the title and description for Instagram block

Responsive display

Be properly responsive with both mobile and desktop devices.

Set photo numbers

Set the limitation for the number of photosSelect customer groups visible to product alert information.

Full Multichannel Selling's Features

Product Feed

  • Support Liquid in creating templates
  • Insert variables to create templates
  • Easy to edit premade templates
  • Integrate Google Analytics for each Product feed campaign
  • Automatically generate product feeds
  • Set time to generate product feeds (daily, weekly, monthly)
  • View full features list

Follow up Email

  • Add a new follow up email campaign: Name, status, description, start & end date
  • Add a new event: Name, status, description, Event type, Cancel event
  • Select cart price rule and add coupon code
  • Enable suggesting related products, up-sells, cross-sells
  • Select sending copy email method
  • View full features list

Instagram Feed

  • Input client ID, client secret, redirect_uri, authorization code
  • Set widget title, description, store view, and sort order for the widget
  • Add layout updates to display Instagram widget on
  • Quickly notice the most liked/ commented/ recent photos of stores
  • Be linked directly to the targeted Instagram when clicking on the images
  • View full features list


Mageplaza Multichannel Selling is one-time payment. We commit that there is no extra or hidden fee.

Yes. Mageplaza Multichannel Selling consists of these extensions. We want to provide every store with a comprehensive package that enable you to grow your business.

Sure. The package will work normal with all features on your store. If you have any question about the compatibility, please do not hesitate to contact us righ here.

Yes, definitely. We highly recommend this package for new stores because it provides the most basic features which enable you to please customers' demand and be a solid bedrock for your growth

Yes, of course. You can install it like installing any extensions to website, follow our Installation Guide. Otherwise, you can purchase Installation Service option, our Magento experts will install on your website within 24 hours and resolve any issue arise during the installation.


Can't find your feature?

Are you looking for a feature in Multichannel Selling. Tell Elle your wants and needs.

Chat with Elle

Are you an agency?

Do you often visit us for purchasing extensions and technical support? Speak to April to learn about your exclusive benefits on Mageplaza

Chat with April


05 February 2021


I am able to bring my store's Instagram page on the site and use those images conveniently to advertise the products. After that customers even come over my Instagram and click follow. WOW it's unbelievable my Instagram has doubled the interactions.

Gabriel -Verified Purchase
01 February 2021

More customers

My store reached more customers via Amazon and Google. It won't be possible without you Mageplaza. I really appreciate your efforts, and of course also your amazing support team. Keep up the good work!

Wilson -Verified Purchase
26 January 2021


Now I can bring my products onto many sites, which is great! More customers came back and the sales are increasing. I don't think I can do this much with just one extension. Thanks a lot

Molly -Verified Purchase


  • v1.0.0

    16 July 2020

    Initial release

Leave a Review

How do you rate this product?

Your email address on Mageplaza's store

Plain text, no HTML tags.