Follow Up Email for Magento 2v4.0.4
Magento 2 Follow Up Email extension allows creating a chain of emails sent to customers automatically based on their activities. Send cart abandonment emails, subscription confirmation emails, etc. to motivate customers to come back to your store and make purchases.
Every business faces with the issue of browse and cart abandonments. Needless to say, it's essential to keep your customers engaged using different forms of communication. One of the easiest modes of communication to win-back potential customers is to launch action-based triggered emails.
Default Magento allows online stores to get notified about abandoned carts and to email customers about this. However, doing this manually can be time-wasting and increase workload for store admins
Open great chance to interact with customers. Sending emails to customers is an effective way to launch/ maintain the connection to customers. This is a good way to take good care of customers during their shopping journey. For example, from the first time a visitor signed up an account in your store, they would be welcomed. Then, they placed an order, they would be taken care of.
Very effective in increasing conversion rate. The shopping journey of a customer is counted by days, months or years. Therefore, the follow-up emails are a motivating tool to take care of customers and convert their consideration into their purchase. Follow-up emails are typically effective in turning the abandoned carts into purchased ones because the emails remind shoppers timely about their forgotten items at the store.
Supportive for promotions. Follow Up Email not only follows/ reminds customers about their activities but also support promotions such as attaching up-sell/ cross-sell products. Besides, the emails can give customers auto-generated coupon codes to motivate their further purchases.
Trigger emails related to events
Follow Up Email offers Magento 2 store 5 types of events to trigger notification emails related to order, abandoned cart, customer, wishlist, and date.
With order-related events, the notification emails will be triggered when order/ shipment/ invoice/ credit memo is created. And when there is any change in the status of the orders.
Customer-related follow-up emails
Customers are updated instantly with the events they are interfered with. In details, the customers are notified when:
Wishlist follow-up emails
Customers’ wishlists should be taken good care because the wishlists are potential orders of customers in the future. Therefore, it will be a wise idea when the stores notify customers of the events related to their wishlists:
Follow up abandoned carts with emails
It is unable to prevent customers from leaving their cart deliberately or indeliberately. However, you can call them back with the follow-up emails to remind them of their incomplete carts.
The email will make customers remember their missing or forgetting their shopping cart. They will be more likely to back to the store site to complete their shopping with a proper checkout.
Settings Follow Up Email on popups
For each campaign, store admins can create multiple events to send corresponding follow-up emails. Therefore, optimize the actions of settings, Magento 2 Follow Up Email extension supports the configuration of events and emails via popup.
The popup is open when the store admin clicks to create any events and emails. Popup improves the working experience of the admin at the backend.
To optimize the effectiveness of follow-up emails, the module supports stores to test 2 versions of an email with the A/B testing technique.
The store admin can make a change to the parent email to create the child one. Then two versions are implemented in the real situation and compare the results.
For each email, the analysis statistics are reported to the store admin at the backend. In details, the admin can know:
Depending on that, the store admin can know exactly the effectiveness of the emails to maintain or adjust the content or/and design appropriately.
Condition to start or stop an event
The event will be activated or stopped if the customer’s order meets specific conditions. The condition list is corresponding to each event type.
For example, stop sending the cart abandonment follow-up email once the order status is pending.
AVADA Marketing Automation by Mageplaza (recommended)
All-in-one platform for email marketing that allows you to:
Check out more details of Follow Up Email
Rich-content email templates
There are 4 templates ready to use including Abandoned Cart Events, Customer Registration, Order Create Events, Wishlist Share.
Add coupon code to follow-up emails to motivate customer purchases.
Event by date
Set up the event based on the restricted time from date to date.
Record all the campaigns available via the Manage Campaign grid. Store admin can view, edit all campaigns, events, emails here.
Define abandoned cart
Set the time to define the abandoned cart. For example, the cart which is left after 1 day is defined as abandoned.
Sending copy email method
Different methods to send copy emails: Separate, Bcc
Record all emails with details and sending status at a grid so store admins can easily view and manage.
Support sending testing emails before the actual launch.
Only send emails to newsletter subscribers only.
Choose your suitable edition
- Supports for Magento 2 Community Edition
- Supports for Magento 2 Enterprise Edition
- Highest priority support
All of the feature updates plan and status will be updated as soon as possible in our public Trello.View Mageplaza Extension Roadmap 2023 ->
Follow Up Email's Full Features
Follow Up Email for store admin
- Enable/ Disable Follow Up Email extension
- Set the time to define the abandoned cart
- Set default sender name
- Set default sender email address
- Select sending copy email method
- Enter emails to receive copy emails
- Set time and order status condition to clear email log
- Add a new follow up email campaign: Name, status, description, start & end date
- Add a new event: Name, status, description, Event type, Cancel event
- Enable only sending follow up emails to newsletter subscribers
- Add a new follow up email: name, status, send after,
- Select cart price rule and add coupon code
- Enable suggesting related products, up-sells, cross-sells
- Compatible with other Magento 2 extensions: Abandoned Cart Email, Wishlist extension, Google Analytics, Better Reports
Follow Up Email for customers
- Be reminded about their activities
- Have better shopping experience