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Meesho Vs Shopify: Which Should You Choose For Dropshipping?

Meesho and Shopify are both good dropshipping platforms. To choose between these two, you will need to understand about their differences. Lucky for you, this blog will do the task for you. So, delve into and discover now!

Meesho Vs Shopify: Quick Assessment

Meesho and Shopify are both online shopping platforms. They serve different demographic groups with specific goals. 

  • Meesho: Meesho is a social commerce platform. It is situated in India. It enables people and small businesses to establish their Internet shops through platforms. These are WhatsApp, Facebook, and Instagram. People can explore Meesho’s products and choose which ones they want to promote. Then, they can distribute them to acquaintances or supporters. Meesho handles tasks such as shipping and payments. Hence, sellers can concentrate on sales. 
  • Shopify: Shopify is a global online shopping platform suitable for businesses of all sizes. It provides companies with resources for establishing and overseeing their internet-based retail stores. It includes many characteristics, such as personalized website layouts, safe shopping carts, payment processing, and inventory control. Sellers all over the world use Shopify.

Next is a simple comparison table between Meesho and Shopify. This table is based on the specified factors:

Features Meesho Shopify
Target Market Individuals and small businesses, particularly in India Businesses of all sizes globally
Product Range Fashion, lifestyle, electronics, beauty products, etc. Wide range of products, customizable
Business Model Social commerce Subscription-based e-commerce platform
Pricing Commission-based, no upfront fees Subscription-based with transaction fees
Features Social commerce focus, simplified processes Comprehensive e-commerce platform
Integrations Mainly social media platforms like WhatsApp, Facebook, Instagram Wide range of integrations including payment gateways, shipping, marketing tools

Key Differences Between Meesho Vs Shopify

Now, let’s delve deeper into the difference between Meesho vs Shopify in terms of 6 factors mentioned above:

Target Market

  • Meesho: Meesho Meesho focuses on individual sellers and small businesses. Their main presence is in India. Its clientele favors marketing items via social media avenues such as WhatsApp, Facebook, and Instagram. Meesho focuses on markets where social commerce is common. It also serves as a market in which sellers depend on personal connections for making sales. Shopify 
  • Shopify: Shopify caters to companies of various sizes around the world. It gives them a complete e-commerce platform. Businesses can use this to establish and organize their e-commerce websites. Shopify is ideal for companies seeking scalability, customization, and an extensive array of features. It is particularly beneficial for individuals looking to build and expand their online visibility in various markets and industries.

=> Verdict: The business’s specific needs and goals determine the more suitable platform for the target market.

Product Range

  • Meesho: Meesho provides a wide variety of items for sale. They consist of fashion, lifestyle goods, electronics, beauty items, household necessities, sports and fitness equipment, books, and other items. It meets a broad range of consumer wants and tastes. It also offers a wide range of products available for buy. 
  • Shopify: Shopify facilitates the marketing of a wide range of products. These products span various industries and categories. Shopify does not offer a particular product line of its own. Nonetheless, it offers companies the necessary tools and platform for selling their products. Physical items, digital goods, services, subscriptions, and other offerings are available. Shopify merchants decide on the range of products they offer. This is because they use the platform to establish and oversee their Internet retail outlets.

=> Verdict: Meesho and Shopify provide access to a wide variety of products. The sellers or merchants determine the product range offered on each platform.

Business Model

  • Meesho: Meesho helps people sell products through the internet. It is great for individuals and small businesses. You can promote your products on WhatsApp, Facebook, or Instagram. Meesho handles shipping and payment processes. This allows you to focus on making sales. 
  • Shopify: Shopify allows businesses to create online stores. You have to pay a monthly fee to use it. You can personalize your store, oversee products, and handle payments. No matter the size, businesses looking for a flexible and comprehensive e-commerce platform will find it beneficial.

=> Verdict: Your requirements determine the better platform. If you’re new and want to sell on social media, go for Meesho. If you want more control and extra features, choose Shopify.

Pricing

  • Meesho: Meesho allows sellers to list products. Sellers can do this without paying any fees upfront. However, they are charged a fee upon completing a sale, which can vary between 2% and 20%. Sellers who want to avoid upfront costs can pay after completing a sale. 
  • Shopify: To use the Shopify platform, users must pay a monthly fee, ranging from $29 to $299, depending on the selected plan. Vendors also incur fees per transaction for every sale, and the fees vary depending on the payment method. Shopify is for businesses ready to invest in a full e-commerce platform.

=> Verdict: The choice between Meesho and Shopify for pricing depends on two key factors: your business’s specific requirements and preferences.

Features

  • Meesho: Meesho revolves around social commerce. It assists sellers in utilizing platforms such as WhatsApp and Facebook for product sales. Meesho’s characteristics are created for convenient sharing and selling on social platforms. It is ideal for individuals and small businesses. Especially those who are looking to begin selling online with ease.
  • Shopify: Shopify is an e-commerce platform for online shopping that offers a range of tools suitable for businesses of all sizes. With Shopify, you can customize your store, manage products, and process payments. It’s great for businesses that want a complete solution to manage and expand their online presence.

=> Verdict: Meesho excels in social commerce and ease of use. Shopify provides a wide range of features and customization choices.

Integrations

  • Meesho: Meesho primarily connects with social media platforms, including WhatsApp, Facebook, and Instagram. It was created for sellers who wish to distribute products using these platforms. Its main focus is social commerce. Meesho’s connections assist vendors in distributing product catalogs. Sellers can also carry out transactions on social media platforms, which is particularly appropriate in areas where social commerce is prevalent.
  • Shopify: Shopify provides connections with various platforms and services. It consists of payment gateways, shipping carriers, marketing tools, and various other functionalities. Shopify’s integrations work well for every business. Flexibility and customization options are available. This involves creating and improving e-commerce websites. Plus, it is based on individual requirements.

=> Verdict: Meesho concentrates on linking with social media platforms. Shopify offers a diverse range of integrations that assist in managing an e-commerce website.

Meesho Vs Shopify: When To Choose?

Before deciding the better online shopping platform, let’s discover the pros and cons of each:

Factors Meesho Shopify
Pros
  • Easy social commerce platform
  • No upfront fees
  • Simplified processes for sellers
  • Targeted at individuals and small businesses
  • Access to social media selling
  • Comprehensive e-commerce features
  • Wide range of integrations
  • Scalable and customizable platform
  • Secure payment processing
  • Suitable for businesses of all sizes
Cons
  • Limited product range depending on sellers
  • Focus primarily on social commerce
  • May lack features for larger businesses
  • Geographically focused on specific markets
  • Monthly subscription fees
  • Transaction fees for payments
  • Can be overwhelming for beginners
  • Customization may require technical knowledge

Choosing between Meesho and Shopify depends on many factors. Here are some cases for each platform:

Select Meesho if:

  • You are either a solo seller or a small company.
  • You aim to begin marketing and selling products on social media channels.
  • You favor a streamlined method for online business.
  • You aim to steer clear of initial charges.
  • You are focusing on certain markets, especially in areas where social commerce is common.
  • You’re concentrating on selling through social media.
  • You desire functions designed for convenient sharing and selling on social platforms.

Select Shopify if:

  • You are a company, regardless of your size.
  • You are seeking a versatile e-commerce platform with advanced features and personalization choices.
  • You desire complete control of your e-commerce website.
  • You are prepared to pay a monthly subscription fee to have access to tools and resources.
  • You are aiming for either a worldwide audience or particular markets.
  • You want to achieve scalability and flexibility.

Conclusion

When choosing between Meesho and Shopify, it all boils down to 2 main factors. The particular requirements and preferences of your business. Remember to assess the advantages and disadvantages of each platform. Thus, you are able to select the most optimal option for your business.

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A data-driven marketing leader with over 10 years of experience in the ecommerce industry. Summer leverages her deep understanding of customer behavior and market trends to develop strategic marketing campaigns that drive brand awareness, customer acquisition, and ultimately, sales growth for our company.
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