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Magento Edition *
Version *
$149

Magento 2 Product Labels

v4.4.1
5.0
(14 reviews)
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The Magento 2 Product Labels extension allows store owners to spotlight new products and special offers. By displaying attractive labels, this module helps capture customers' attention instantly. Admins can also run multiple marketing campaigns automatically, all at once. Boost conversion rates and drive sales with this powerful Product Labels tool now!
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Compatible with Hyva theme (view demo)
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Design product labels and preview the result
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Automate product labels based on condition rules
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Display various labels for different customer segments
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Showcase several labels in one product
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Create appealing labels quickly with ready-to-use templates
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Customize label messages by variables
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Set labels on many pages: product page, product listing page, and search page
Compatible with:
Community: 2.3.* - 2.4.7
Enterprise: 2.3.* - 2.4.7
Free 1 year support & updates
60 days money back guarantee
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GraphQL
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Rest API
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Hyvä Theme

Benefits of Magento 2 Product Labels extension

Increase sales
Boost sales
with attractive product labels
Conserve time and money
Save time and money
through automated label application
Improve your branding
Enhance branding
with customizable label designs

Irresistible Labels Make Customers Turn Heads And Close Sales

Unstoppable Labels Draw Attention From Customers and Close Deals

Customizable product labels

Product labels that can be altered The Magento 2 Product Label extension allows store owners to create unique product labels that enhance promotions. Store owners can choose font family, size, color, and image position to fit their brand and product style. Furthermore, labels can be modified anytime, and the preview feature allows users to view changes directly from the backend. Show more

Automated labels based on condition rules

Condition-rule-based automated labels Mass-configure labels for categories or items by setting display condition rules. This feature helps save time and reduces the admin workload by eliminating individual item labeling. Show more

Label assignment for different customer segments

Assigning labels to various client segments By using the Product Labels tool, store owners can display various stickers for different customer groups, such as hot deals for general customers, rewards discounts for members, and bulk discounts for wholesalers. This approach maximizes catalog opportunities and captures attention from diverse user segments. Show more
Priority of labels

Label priority

The Label Priority feature in the Magento 2 Product Label extension allows administrators to control the order in which labels are displayed on products. Labels with higher priority values are shown before those with lower values, ensuring that the most critical information is visible to customers.

Label management grid

When using the Mageplaza Product Label extension, admins can easily manage and update all product labels in the Label Management grid. This intuitive grid provides a centralized view, making it simple to review, edit, and organize labels across the entire product range.
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Grid for label management
One product with many labeling

Several labels in one product

The more offers you showcase to customers, the better their engagement with your products. By adding multiple badges to one product, businesses can effectively highlight features or special offers, drawing attention and increasing sales.
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Ultimate 55 ready-to-use labels for success

Instead of wasting time configuring labels, businesses can quickly design product labels by using 55 pre-made templates. These ready-made templates are trendy and eye-catching, which makes products stand out.
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The Ultimate 55 Successful Labels That Are Ready to Use
Solution for PWA Product Labels

PWA Product Labels solution

When businesses use PWA Product Labels add-on provided by the Mageplaza Product Labels module, their websites will be guaranteed to work smoothly on all screens and devices.
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Multi-page label display

Add labels to different pages, such as the search page, product page, and product listing page. Displaying promotional labels at key moments during the customer's shopping journey enhances product visibility and boosts customer engagement.
Label display with many pages

All features

Customizable product labels
When businesses use the Product Labels module by Mageplaza, they make promotional campaigns eye-catching with different labeled placements. The administrators can place product labels in any of the 9 positions. These positions include top left, top center, top right, middle left, center, middle right, bottom left, bottom center, and bottom right. And with our preview function, store admins can view exactly how the labels will appear before publishing them.
Condition-based labels
Product labels assist admins in assigning specific labels to relative categories or items by setting condition rules for display. This feature helps save time and reduce the workload for admins because they do not have to manually and repetitively apply one label for several items.
The badges appear based on flexible conditions set in the backend, such as product category, product attributes, attribute sets, and product SKU. For example, store owners can display "20% OFF" labels for items with the attribute "Sale" or "New Arrival" labels for just-created items. By setting these condition rules, labels are applied automatically based on the criteria store admins define.
Label assignment to groups
By using the Mageplaza Product Labels extension, administrators can create and assign distinct labels for various customer groups based on their purchasing behavior and membership status. Here’s a more detailed breakdown:
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General customers: Labels can include general promotions, seasonal discounts, and new product announcements. These labels are designed to attract the attention of everyday shoppers and encourage impulse purchases.
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Loyalty program members: Create exclusive labels that highlight rewards, special discounts, and membership benefits. These labels can enhance the sense of exclusivity and reward loyalty, motivating these customers to continue shopping with your store.
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Wholesalers: For business clients, labels can be customized to show bulk discounts, special pricing, and quantity breaks. These labels are crucial for communicating the value propositions of buying in larger quantities, fostering long-term business relationships.
Label management grid
To simplify navigation, the grid includes sorting and filtering options such as ID, created/ update date, store view, status, name, priority. Thus, users can quickly locate specific labels, apply updates in bulk, and ensure labels remain consistent and accurate.
Moreover, the grid supports bulk actions, allowing users to apply updates to multiple labels simultaneously. This feature is particularly useful for making large-scale changes efficiently, such as updating label statuses or applying the same label to a group of products.
Several lables in one product
In the backend, administrators can set the number of labels per product. By default, two badges are shown to maintain a clean and organized look. However, this setting can be customized as needed. If left blank, there's no limit to the number of badges that can be displayed.
Ready-to-use labels
Store admins can choose from various pre-made label designs, including badges for new arrivals, bestsellers, discounts, and limited-time offers. These labels can be applied to products immediately with just a few clicks.
Although the templates are ready-made, store owners have the flexibility to make adjustments to suit their purposes. These templates can be easily edited and configured easily from the admin backend.
PWA Product Labels solution
Our PWA-ready Product Labels solution helps to improve the aesthetic store appeal by optimizing the storefronts for all screens.
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Excellent mobile-friendly interface: With Mageplaza Product Labels extension for Magento 2, the online store will have a responsive design that adapts to various screen sizes. Its responsive design keeps the store looking good and makes it easy to navigate on mobile.
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SimiCart PWA compatibility: By adding SimiCart PWA, your online store gains the advantage of a Progressive Web App (PWA). This means customers can make purchases even when they're offline.
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PWA Studio storefront: Mageplaza’s PWA Studio storefront offers push notifications, offline functionality, and faster load times. Thus, the PWA Studio storefront makes the store feel look like a native app without installation.
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Magento Venia storefront compatibility: Mageplaza’s PWA-ready solution integrates seamlessly with Magento Venia, boosting flexibility and scalability to keep businesses stay ahead in the competitive eCommerce context.
Message label customization
With the Magento 2 Product Label extension, admins can customize label messages with predefined or custom variables. These labels can show sales status, discount percentages, days left for special prices, deal quantities, and more. The goal is to create dynamic, personalized labels with relevant information for different products and promotions. The variable structure is user-friendly and easy to apply.
Here are 2 variable types:
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Predefined variables: The extension comes with a set of predefined variables, including:
* {special_price}: Display the special price of a product.
* {day_left}: Show the number of days left for a special price or promotion.
* {save_percent}: Indicate the percentage of savings on a product.
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Custom variables: Administrators can also create their own custom variables according to specific needs and promotions. This flexibility allows the creation of a wide range of labeling options.
Time period
Set start and end dates to display labels on the product. When the period ends, the labels will automatically disappear. This option is incredibly helpful during sale seasons, ensuring that promotions end precisely as intended.
Related product labels
When using the Product Label module, users can enable the "Show Labels with Related Products" feature to automatically apply labels to related items. This functionality ensures that promotional or descriptive labels are displayed on both the main product and its related products. Therefore, store owners can enhance product visibility and encourage customers to make more purchases.
Various stickers provision
By using various stickers, businesses can promote their offers, attract customers, and boost sales. Here’s how businesses can effectively use different labels:
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Best Seller label: Choose "Yes" in the Product Labels Rules to automatically apply your best-selling products with the "Best Seller" label. As a result, customers will see these products as well-liked and reliable, which can lead to increased sales.
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New Products label: Grab your customers' attention with a "New" label for recently added products. Store admin can apply "New" labels to products based on their creation date. Once this option is enabled, the new label will automatically appear on all relevant items.
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On Sale Products label: Configure the minimum discount value or its percentage to initiate the label display. This ensures that only products meeting the discount criteria will have the label applied.
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Product Limit Labels: Display labels such as "Limited Stock" when the quantity of a product falls below a specified threshold. Urgency is thereby created, driving customers to complete their purchase before inventory runs out.
Informative tooltips
The Product Labels module supports the Tooltips feature. Store owners can add brief, helpful text next to product labels. When customers hover over the labels, a tooltip with extra details appears, giving more information without cluttering the page.
This feature makes the interface clearer and improves the user experience by providing useful information right away. It helps customers make better purchasing decisions and increases satisfaction.
Rest API & GraphQL
Our Product Label extension now fully supports both REST API and GraphQL, making it easier for developers to integrate and enhance the flexibility of the Magento store. This feature allows users to manage and automate label operations efficiently, ensuring smooth data synchronization across various systems and platforms.
Through REST API, store admins can access endpoints to retrieve, update, and manage product label information programmatically. Meanwhile, GraphQL support allows for precise querying, enabling fetching only the data they need. As a result, it improves response times for complex label management operations.

What customers say about Mageplaza Product Labels

Product reviews: 14
Overall rating: 5.0
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Jayme Christiana
26 January 2024
Verified purchase
I've been using this thing for about a year now, and it's made a real difference. I can make custom labels on all the pages, and it loads faster.
Vish
15 June 2023
Verified purchase
One of the best plugin for various option for tagging , this does it.
JProfor
11 November 2022
Verified purchase
Great extension to use for your sale campaings.
juan sosa
16 August 2022
Verified purchase
Funciona muy bien, no tuvimos problema en configurarla
Devania
04 May 2022
Verified purchase
It's like a way to highlight your products, though I expect there would be more ready templates.
Simona
13 April 2021
Verified purchase
This extension is too useful. It has so many applications that it's indispensable for e-commerce. Sales, Hot, Special prize, New arrivals... with this extension customers will see immediately which products are the trends of the moments. Simple to install and customizable in many ways.
DDC Australia
06 August 2020
Verified purchase
We were looking for an extension that is easy to use and has some customization and so far we have been very impressed with Mageplaza product labels. This is our second extension that we have purchased from Mageplaza and are very happy with both.
Abhishek Sood
26 February 2020
Verified purchase
We have used two company's extensions for the Product Label and our experience is nothing short of bad. We have been using Mageplaza's extension on our store and frankly we always tend to move towards Mageplaza extension because we know Mageplaza's extension can never disappoint us because they have a strong team of developers behind who will solve your issues within few hours. We have had used Product label extension from another provider and we were disappointed to be true with you. We even hired freelancer but it was also not worth it so we finally had to buy Mageplaza's Product Labels and now everything is a breeze. Thank you once again Mageplaza. Did we forgot to tell that we now have 9-10 Mageplaza's extension on our store. More to come...
Yehoshua
13 February 2020
Verified purchase
The extension works as described. Great customer support!
Eddie
06 August 2019
Verified purchase
We are dealing with multiple extension suppliers, and the only that never had conflicts nor issues are Mageplaza extensions. This extension is really needed to boost your store. Thanks, guys.
Bergur
11 March 2019
Verified purchase
It does exactly what is says on the box :) It was easy for me to use labels of my own design, as the pre-made labels didn't fit my usage.
David James
12 February 2019
Verified purchase
Thank you so much for the Product Label extension of Mageplaza. It helps me to decorate the sales products to become much more attractive and lively. The wide range of available templates makes me feel really excited. Thanks
David
30 January 2019
Verified purchase
Product Labels really works for my store's sales campaigns. I can easily grab customers' notice when they visit stores by the beautiful badges on items. They love this and I also love this. I wish I can know Product Label sooner :D Thanks so much!
Anne
03 January 2019
Verified purchase
I think my store has changed to a very new attractive look since I installed Product Label extension. I love the way to try on the diverse template for product tags, change color, tags and many more. Really excited!!! Most importantly, the conversion rate of my store for each sales campaign has increased incredibly!

Release notes

  • v4.4.1 (Magento v2.4.x)

    15 May 2024

    Compatibility: Now compatible with Magento 2.4.7

  • v4.4.0 (Magento v2.4.x)

    04 January 2024

    • Compatibility: The extension is now compatible with the Hyva theme
    • New Update: We updated the use color picker jQuery
    • New Update: We updated create get Meta Data label (GraphQl)
    • Bug Fix: We fixed the bug EQP
  • v4.3.2 (Magento v2.4.x)

    24 April 2023

    • Compatibility: The extension is now compatible with Magento v2.4.6
    • Bug Fix: We fixed the bug php8.1
  • v4.3.1 (Magento v2.4.x)

    23 January 2023

    • Compatibility: The extension is now compatible with Multi source
    • Compatibility: The extension is now compatible with PHP8.1
    • Compatibility: The extension is now compatible with Magento v2.4.5
    • Bug Fix: We fixed the bug when using “Same design as product page” save URL list image is wrong
    • Bug Fix: We fixed the bug get data rule when khi save and apply
    • Bug Fix: We fixed the bug get data rule
    • Bug Fix: We fixed the bug wrong rule
    • Bug Fix: We fixed the bug the image size decreased any time we clicked the load template button
  • v4.3.0 (Magento v2.4.x)

    10 August 2022

    • New Update: We updated the get label from the listing page for the mini cart and checkout pages
    • New Update: We updated translate i18n
    • New Update: We updated the show label on the shopping cart, mini cart, checkout page, and OSC page
    • Bug Fix: We fixed the bug label position in the mini cart and checkout page
    • Bug Fix: We fixed the bug tooltip position in the mini cart and checkout page
    • Bug Fix: We fixed the bug in some CSS in the frontend, system in the admin
  • v1.5.0 (Magento v2.3.x)

    10 August 2022

    • Added: show label on shoping cart page, mini cart, checkout page and OSC page
  • v4.2.0 (Magento v2.4.x)

    10 June 2022

    • Added features:
      • Hide Label with Zero Value
      • Display if Stock is lower than
      • On Sale Condition: discount amount, discount percentage
      • New product condition: new from/to date, created date
    • Compatible with Magento v2.4.4
    • Fixed minor bugs
  • v1.4.0 (Magento v2.3.x)

    10 June 2022

    • Added features:
      • Hide Label with Zero Value
      • Display if Stock is lower than
      • On Sale Condition: discount amount, discount percentage
      • New product condition: new from/to date, created date
    • Fixed minor bugs
  • v4.1.1 (Magento v2.4.x)

    28 December 2021

    • Compatible with Magento 2.4.3-p1
    • Fixed minor bugs
  • v1.3.0 (Magento v2.3.x)

    22 November 2021

    • Added Tooltip feature
    • Added enable for related, upsell, cross-sell products
    • Compatible with Magento 2.4.3
    • Fixed minor bugs
  • v4.1.0 (Magento v2.4.x)

    22 November 2021

    • Added Tooltip feature
    • Added enable for related, upsell, cross-sell products
    • Compatible with Magento 2.4.3
    • Fixed minor bugs
  • v1.2.1 (Magento v2.3.x)

    16 July 2021

    • Compatible with Magento 2.3.7
    • Fixed minor bugs
  • v1.2.0 (Magento v2.3.x)

    10 May 2021

    • Added limit label and show label with new, on sale products
    • Added add out stock label
    • Fix minor bugs
  • v4.0.1 (Magento v2.4.x)

    07 April 2021

    • Compatible with Magento v2.4.2
    • Fixed minor bugs
  • v4.0.0 (Magento v2.4.x)

    14 October 2020

    • Supported Magento v2.4.0
  • v1.1.5 (Magento v2.3.x)

    14 October 2020

    • Fixed label error with multi-stores
    • Fixed discount label error on category page
    • Fixed other minor bugs
  • v1.1.4 (Magento v2.3.x)

    16 July 2020

    • Fixed error with re-index Best Seller Products
  • v1.1.3 (Magento v2.3.x)

    30 June 2020

    • Fixed display error on Search page
    • Fixed date format error
  • v1.1.2 (Magento v2.3.x)

    05 May 2020

    • Fixed upload image error in backend
    • Fixed error with multi-store mode
    • Fixed position error on category page
  • v1.1.1 (Magento v2.3.x)

    09 March 2020

    • Fixed GraphQL Image URL error
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Frequently Asked Questions

Magento 2 stores use custom badges for several reasons. Firstly, using custom badges helps grab your customers' attention, making it easier for them to identify special products, promotions, or discounts. Besides, they also enhance the visual appeal of your products, making them more attractive and engaging. Lastly, these badges can effectively communicate product information, such as "New Arrival" or "Limited Stock," creating a sense of urgency and encouraging conversions.

Key benefits of Product Labels for Magento 2 include the following:
- Highlight sales and promotions by drawing attention to sale prices, discounts, limited-time offers, etc
- Create appealing labels quickly with ready-to-use templates
- Design product labels flexibly with various attributes
- Promote popular items by using best-seller labels<,br>- Make custom variables that can be used in the label message

To add a label on the product in Magento 2, you need to follow these steps:
Step 1: Go to Admin > Mageplaza > Product labels > Manage rules.
Step 2: Click on Add New Rule from the top right corner.
Step 3: Fill in the Label Name and Label Status fields in the general sections.
Step 4: In the conditions section, select the Product Attribute option and choose the attribute you want to use for the label.
Step 5: In the label design section, you can customize the label's appearance by selecting a Label Shape, Label Color, and Text Color
Step 6: Click on Save to add the label to your product. For more detailed instructions, please follow our our guide.

With the Magento 2 Product Labels extension, you can customize the label template flexibly according to your preferences. You can make changes to various aspects, including label text, label design, label position, label variables, and label image, as well as automate the label display based on stocks.

With the Magento 2 extension by Mageplaza, there is no limit to the number of labels you can create on your grid with the Magento 2 Product Labels extension. You can create as many labels as you need to highlight and promote your products.

Yes, with the Magento 2 Product Labels extension, you can display labels to specific audiences. This is done by creating label display rules that target specific customer groups, product categories, or individual products.

Yes, for sure. You can automate label display based on stock levels. This way allows you to ensure that your labels are only displayed for products in stock.

With the Magento 2 Product Label extension by Mageplaza, you can place your labels on various pages wherever you have lists of products. You can add them to the product listing page, search page, or even right on the product detail page.

Magento Edition *
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$149

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Community

$ 149 first year
Free 1 year support & updates Tooltip
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Supports for Magento 2 Community Edition

Enterprise/ Magento Cloud

$ 349 first year
Free 1 year support & updates Tooltip
60 days money back guarantee
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Supports for Magento 2 Enterprise Edition
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