Exit Intent Popup for Magento 2


Mageplaza Better Popup / Exit Intent Popup for Magento 2 improves customer retention and converts abandoning store visitors to customers/subscribers. With the support of exit-intent popups, online stores can draw attention to subscription, discount coupons and other content on their page.

  • Flexibly display banners on every page
  • Exit-intent pop-ups appear after configured time
  • pop-ups reappear after configured time
  • Restrict times to display pop-ups
  • Premade pop-up templates
  • Ajax submit subscriber
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Magento 2 Better Popup for Magento 2.2.x, 2.3.x, 2.4.x

Adobe Commerce
2.2.x, 2.3.x, 2.4.x

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Exit Intent Popup for Magento 2

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Exit Intent Popup for Magento 2

How does it work?

Magento 2 Exit Intent Pop-up will appear right before the visitors have the intention to click away and leave the site without adding any items to their cart. The pop-up contains an urgent message which reminds and triggers visitors to subscribe to the newsletter or offer them a discount. If customers don’t click on Exit button, they will be temporarily kept to stay on the site until they click on the Subscribe Now button.

Exit Intent Popup - Case studies


Cut down cart abandonment rates - increase conversion rates.


An average of 70% online shopping carts are abandoned at checkout page. This frustrating problem causes financial loss for online retailers. Online stores always strive to decrease this figure to keep their business healthy. Abandoned cart email extension for Magento 2 can be an ideal module among many options to cut down most of cart abandonment which occurs within the checkout page. However, the abandoned cart email open rate, in this case, is not as close as 100%. This means it's not optimized yet.


When a customer drops an item to the shopping cart and goes to the checkout, she/he already has actual interest in the product. To make her/his desire stronger, an online store can offer her/him a good deal if she/he intends to leave the checkout page. When the customer attempt to leave the site by moving the mouse out of the page, a pop-up is opened automatically with a message "Hey forgetting your cart?". A discount coupon or a big deal can be offered here to catch the customer's attention.
Tip: Try to simplify your checkout by offering a discount coupon which can be used by guest customers, so buyers don't need to log in.


Increase conversion rates.


Customers who are already interested in a product intend to quit the page without adding any item to cart. They may no longer find the product cool or they may wait for an extra reason to buy it.


Also applying exit-intent technology, when a customer is seen to leave a product page, a small window is popped up to show appealing deals to the potential customer.
Tip: Don't overuse this kind of pop-up, especially if you have tons of product pages. However, feel free to re-display the pop-up after several days when the visitor comes back to see the product.


Collect more quality leads.


Non-login visitors can become your customers if you put a right amount of marketing effort into them. Subscription is an ideal way to spread the words to potential customers. Also, this increases the engagement between your stores and your customers.


Customers who intend to leave your site will be invited to subscribe newsletter through a pop-up. Only by entering their email addresses, they can also get a discount for the next purchase. Through this, you'll get more high-quality leads who are truly interested in your products and services.
Tip: According to GDPR, make sure that you have subscribers' consent to use their email addresses for pre-defined purposes. Don't pre-tick the Terms and Conditions checkbox as this is against GDPR.


Get insight into customers - collect leads.


Visitors can abandon your Magento 2 online stores for multiple reasons. Not many of them are willing to actively let you know without your request. Getting feedback from actual online buyers who experienced shopping on your website will help you improve your store and prevent mistakes which poorly affect conversion rates. Moreover, this shows respect towards your online shoppers and increase interaction.


A short-answer survey pop-up is displayed to get customers' ideas. You can also feature a banner on any pages to draw their attention.
Tip: Make it easy for them to shut the pop-up, so they won't get annoyed. Besides, keep the question simple and easy to answer, so customers won't hesitate to type in some words.

Boost email list with subscription box popup

Better Popup extension for Magento 2 works as a useful tool which helps stores collect more leads. When visitors - your potential customers - see a popup, content with a newsletter subscription invitation is popped out.
Instead of waiting for visitors to actively subscribe at your subscription box, using popups helps boost your email list more quickly and effectively.

Exit Intent Popup

Magento 2 Better Popup module applies exit-intent technology on pop-up windows. These windows can be popped out right before a visitor attempts to abandon your site. Visitors will be kept to stay on site until they perform an action with the popup window, or they click exit.

Highly customizable popups

Popup windows can be flexibly customized. This helps admins configure:

  • Content: Customize any content using HTML
  • Display styles: Full-screen popups or Center popups
  • Design: Easy to change designs to match your store's theme.

Premade popup templates

Better Popup extension for Magento 2 is integrated ready-to-use popup templates. Admins can edit, configure or reuse them with ease.

Exit-intent Popup, Spin to Win

Want to start your businesses or expand your customer’s list? AVADA Email Marketing allows you to easily collect quality leads and deliver promotions with:

  • Exit Intent Popup
  • Spin to Win

Set up in a few minutes with pre-made popup templates that steal your customer’s attention!

magento 2 avada email marketing

Exit Intent Popup's More features

Display triggers

A pop-up can be shown when an exit-intent action is detected. Or, admins can configure to display it after X seconds since a customer visits the site

Congratulation popups

A congratulations message pops out after a visitor performs a specific action. Content & design of the congrats popup window can be customized with ease.

Re-display pop-ups

Only replay a popup after a configured time. This feature keeps visitors away from the feeling of being annoyed and spammed.

Report Emails

An email is sent to store owners on a regular basis. This email shows the figures of new weekly subscribers.

Report compatibility

A new widget which displays reports on Magento 2 Better Popup is integrated into Dashboard. This helps store owners follow figures of new subscribers.

SMTP compatibility

The new-subscriber report emails function is compatible with Magento 2 SMTP by Mageplaza. This helps guarantee spam-free emails.

Exit Intent Popup Full Features

For store admins

  • Enable/Disable module
  • Easy to edit the content of popups
  • 2 options of responsive design for popups: Full-screen and Center display
  • Easy to configure pop-ups' size: width and height
  • Ability to change the background color and text color of a popup
  • Allow showing success page
  • Allow customizing congratulations content
  • Allow to include a coupon code on the congratulations page
  • Manually insert a snippet to define which page to show a popup
  • Allow displaying popups on particular pages by page URLs
  • Disallow displaying popups on specific pages by page URLs
  • Show popups after X seconds on site
  • Show popups after X% of a page which is scrolled down
  • Only re-display popups after X days
  • Show a floating button
  • Ability to choose a position to display the float button
  • Receive a weekly report on new subscribers
  • Features the 8 most recent subscribed email addresses on weekly reports

For shoppers

  • Click exit the site without quitting the popup
  • Click on the float button to see the popup
  • Click on the banner to see the popup
  • Get discount coupons


Anywhere you want. Better Popup extension for Magento 2 typically sets no restriction on any places to display popups. You can include or exclude pages to show popup windows by declaring page URLs.

Yes, in the standard package, you can either show the popup full-screen or as a center window.

No, visitors can leave the page without exiting the popup beforehand

Yes. On every Saturday, a report is sent to you. This report shows you the number of new subscribers and a list of the 8 most recent subscribed email addresses.

Yes, you can see a full report on your Dashboard if you are also using Mageplaza Reports extension. This is a free module.

Magento 2 Better Popup extension assists you in customization of popup design. Also, you can reuse/redesign our premade templates.

If you don't want to spam your visitors or customers by displaying popups all the time, you can configure them to show up after X days. This helps to prevent complaints from visitors.


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29 September 2020


This is a very good extension. Great support. Mageplaza will be my first source for Magento 2 extensions.

Jim Active Medical ID -Verified Purchase
04 August 2020

Better popup

Mageplaza was very helpful in installing better pop up quickly and answering any questions I had about using the popup. They also help with the little difficult parts of configuring the extensions of my use.

Helen -Verified Purchase
19 November 2019

One of the best popup extension

It does what is claims perfectly and the support team is extra helpful if you face any issue on your website. Its much better than many paid popup extensions out there.

Mustafa -Verified Purchase
01 October 2019

1,000 likes for you

Drake is awesome developer, he has helped me a lot, in the future, I always recommended to buy mageplaza extension and I am very happy for your service

Vardhmankamani2015 -Verified Purchase
08 July 2019

Amazing extension

It's perfect basic and functional excellent I give it 5 stars

Luis Montero -Verified Purchase
08 June 2019

Awesome popup for newsletter

Finally, I got a popup newsletter like in another ecommerce website, this is so cool, easy to configure, easy to customize, you can set where, how and when to show the popup. Also able to change the template and design of the popup!

Xdev -Verified Purchase
17 April 2019

Popup here, Popup there!

Here a popup, there a popup, everywhere a popup. Who doesn’t like a popup? Yes, they can be a bit annoying at times, but if configured correctly they can be a wonderful, and important, marketing tool. Lucky for us, Mageplaza offers a FREE solution. We are able to have popups appear virtually anywhere on our store, and even with the popular exit intent popup. Thanks again you for another great FREE extension.

GOS -Verified Purchase
26 March 2019

Amazing extension

Just found what I was just looking for... Thanks to Magento 2 Popup extension, Pretty useful module to create any types of popup as needed. Thanks a lot for providing it for free.

Vishal -Verified Purchase
20 February 2019

Better popup Review

Excellent module, although there is still configuration to work as the session management but for a free extension, this is the best. I highly recommend this

Jake -Verified Purchase
19 February 2019


The extension better popup is a very good product, it works fine and it is also free. The installation is a very simple and easy configuration in admin.

Harsha -Verified Purchase
18 February 2019

Just what I needed

While updating myself on the latest Mageplaza M2 extension, I chanced upon this most useful popup plugin. Immediately downloaded and installed it - and, what a treat it is - Just what I needed. Thank you Mageplaza for supporting our community with such excellent extentions!

rvm97 -Verified Purchase
07 February 2019

Perfect module

Even though it's a free extension, the performance of the extension looks like a paid one. We like it. Thanks to Magaplaza. We will definitely look for other extensions as well on your website

Mahesh -Verified Purchase
22 January 2019

Great module

Great module, fully configurable (and extendible :)) great work Mageplaza Team !!! also recommend other modules from Mageplaza. Thanks

Fede -Verified Purchase
15 January 2019

Exellent Module

This is a very good and valuable extension. It's an easy extension to install for everyone who wants a popup on his Magento store. We have no problems with it, also, please make sure to install the Core module of Mageplaza

Erc07 -Verified Purchase
04 January 2019

Good module

I am using this module for Magento 2.1.10 on production. It works so perfectly, this is exactly what I was looking for. Thank you!

Sid -Verified Purchase
03 January 2019

Popup that's better

As its name says this is improved popup from Mageplaza team. It works similar to standard Magento popups just with many additional but surprisingly good addons. Keep up the good work!

Marina -Verified Purchase
23 December 2018

Very useful

I downloaded, installed and used this module very smoothly I recommend it to all Magento 2 owners. Thanks very detailed documentation from your team even though it's a free extension. Keep the great work, Mageplaza team! Thank you guys so much

Mohamad -Verified Purchase
13 December 2018

Very useful but you can improve condition

The module is easy to install and to manage, you can edit popup with HTML but trigger conditions could be improved since there is no possibility to launch different popups for different pages and as results of different actions but in general if you are looking for a simple module, it's ok.

MaxGat -Verified Purchase
13 December 2018

Works fine, it's excellent

The extension better popup is a very good product, it works fine and it is also free. The installation is very simple. It is compatible with Magento 2.2.6 Thanks to Mageplaza

Antonino -Verified Purchase
10 November 2018

Excellent extension

First, I thought it's more important than after I installed this module. I found it's a great extension. Also, their support team is really willing to help at the moment you ask for that.

Abdulrahman -Verified Purchase
08 November 2018

Very good plugin

It's a very good free extension, but it's so attractive to my customers! This is a must-have module for everyone e-commerce store owner. It will really help you to increase your sales.

Rostyslav -Verified Purchase
03 November 2018

This extension is helping to increase my user interaction

I recommend to all magento2 owners, it's a must-have extension. Better Popup Exit Intent Popup for Magento 2 helps to customize your exit intent. I have tested on Magento ver. 2.2.6 and it's successful.

Vivek -Verified Purchase
25 October 2018

Perfect module

Even though it's a free extension, the performance of the extension looks like a paid one. We like it. Thanks to Magaplaza. We will definitely look for other extension as well on your website.

Vinod -Verified Purchase
04 October 2018

Very useful module

I download, install and use this module very smoothly. Thanks very detail document from your team. Keep great work, Mageplaza team!

Long -Verified Purchase
30 September 2018

Definitely Recommended

Better Popup is so prominent and can be customized. It's definitely worth installing. We modified the wording now as well as changed the automated reply email to reflect our company logo and a customized message.

kavita Bhatia -Verified Purchase
28 September 2018

Good product with the fast support

I was looking for something else and came across this product. Although it doesn't really serve my purpose, it is a very good product. Keep up the good work! Thank you!

Leo -Verified Purchase
24 August 2018

Nice extension

Great, awesome, and nice extension. All my needs were fulfilled with little sort of designing. You can not find the better alternative for this. Everybody needs get fulfilled. Once again, this extension fulfills all demands.

shambhu -Verified Purchase


  • v4.1.2

    30 August 2021

    • Update composer module SMTP
  • v1.2.3

    22 August 2021

    Updated labels & content

  • v4.1.1

    22 August 2021

    Updated labels & content

  • v4.1.0

    11 May 2021

    • Compatible with Magento v2.4.2
    • Added show message errorsuccess
    • Fix minor bugs
  • v1.2.2

    10 May 2021

    • Fix minor bugs
  • v4.0.0

    10 November 2020

    • Supported Magento v2.4
  • v1.2.1

    16 July 2020

    • Fixed minor bugs
  • v1.2.0

    27 June 2020

    • Added auto generate coupon code
    • Fixed minor bugs
  • v1.1.1

    25 July 2019

    Compatible with Magento 2.3

  • v1.1.0

    30 October 2018

    • Added 4 new designs for popup
    • Improved code quality & perfomance
    • Fixed minor bugs
  • v1.0.1

    07 August 2018

    • Added CSV translation file
    • Fixed minor bugs
  • v1.0.0

    06 August 2018

    Initial release

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