Discover 18 Bigcommerce Web Design Examples in 2024
In 2024, the landscape of e-commerce persists to grow with BigCommerce at its forefront. This platform, recognized for its versatility and robust features, supports a multitude of websites across various industries. According to BuildWith, BigCommerce boasts nearly 150,000 active websites, including notable brands that rank among the top for web traffic. While smaller in scale compared to platforms like Shopify, BigCommerce web design offers comparable value, albeit with structured pricing plans that may require upgrades as revenue thresholds are exceeded. Explore how 18 diverse brands utilize BigCommerce web design to enhance their online presence and customer engagement.
What is BigCommerce
BigCommerce is one of the famous e-commerce platforms. According to BuildWith, nearly 150,000 websites are customers of BigCommerce at the time of writing. Among these websites, 26 are in the top 10,000 for traffic, while 225 are in the top 100,000.
While it’s fairly smaller compared to a platform like Shopify, which is used by millions of websites, it furnishes similar value. However, there is a drawback in how they structure their pricing plans. For the Standard, Plus, and Pro packages, they offer fixed pricing tiers tied to a specific revenue threshold. If you exceed this revenue threshold, you are required to upgrade to a more expensive package.
Read more: How to Hire Dedicated BigCommerce Developers for Your Business
Discover 18 Bigcommerce Web Design Examples in 2024
Sony
Sony, a prominent brand, leverages BigCommerce within their tech arsenal. They use it to offer employees exclusive access to company deals and discounts on merchandise. Through their B2E site, branded as the Family Hub, employees can also purchase company-required items like uniforms.
If you’re considering launching an employee engagement program, it’s crucial to create a constructive work environment. One effective way to foster a positive work culture is by providing your employees with special pricing, similar to what Sony does with their Family Hub. This serves as a great illustration of how you can customize your website design to meet the needs of your employees.
Solo Stove
Established in 2010, Solo Stove initially launched as an outdoor cooking stove. Right from the start, they were interested in e-commerce and began with single-page websites. However, the high interest in their products meant they needed a more robust platform, leading them to switch to BigCommerce after evaluating several e-commerce platforms.
According to John Merris, CEO of Solo Stove, the biggest impact BigCommerce has had on their success is how easily they can implement changes. Even with little web design knowledge, he found it straightforward to create product pages for new items.
Furthermore, BigCommerce has helped them integrate with suitable partners. Solo Stove has incorporated over 30 additional utilities through the BigCommerce marketplace available on their website.
Burrow
Designing modularly forms the foundation of Burrow’s furniture platform. According to their website, their products diverge from the typical flat-packaging model familiar to most consumers. Instead, they aim to make their furniture even easier to assemble. Moreover, if your needs change, their products are designed to seamlessly add other items to your existing setup.
Such flexible and highly customizable products require an e-commerce platform that can deliver similar features. That’s precisely why Burrow transitioned to BigCommerce in 2019, as their previous e-commerce platform couldn’t scale with them. Another reason for their move to BigCommerce was the need for a new platform to support their various fulfillment and shipping operations.
Game Nerdz
Based in Texas, Game Nerdz has been serving gamers online for nearly two decades. Their product line includes a variety of toys and items related to gaming such as board games, card games, action statuettes, and books. According to PipeCandy, their calculated web sales in the past 12 months range from $50 million to $100 million.
While their products outshine their website design, navigation is fairly intuitive. Each category features a dropdown menu, and they also dedicate a page solely to showcasing deals.
In addition to BigCommerce, other notable solutions in their tech stack include Affiliatly, Google Analytics, and Klaviyo for marketing automation.
Adore Beauty
Adore Beauty, another online store based in Australia, is featured on our list of ecommerce websites using BigCommerce. According to their website, they are Australia’s leading neat ploy online beauty retailer. Through their website, they offer over 260 top beauty brands (totaling 11,000 products) to more than 770,000 active customers.
With such a vast range of products, they rely on a robust ecommerce platform like BigCommerce. To ensure customers can easily find specific products, they allow searches by category, brand, or budget.
They also feature a dedicated promotions page. This allows visitors to find attractive deals without scrolling through search results. In addition to this Promotions page, they strategically highlight special offers across other pages to attract potential customers to their channel.
Bloomscape
Based in the USA, Bloomscape is an online retailer of home goods and garden products offering a variety of items. Despite launching just a few years ago in 2018, they have achieved notable revenue growth. According to PipeCandy, their counted annual web sales over the past 12 months range from $100 million to $250 million USD. Furthermore, they just secured over $20 million USD in Series B funding.
Their success has not only caught the attention of investors but also notable names like Forbes. In 2021, Forbes named them the best overall retailer to buy plants online. Key highlights on their website include robust filtering options, convenient gift choices, and a Last Chance section specifically for special deals.
FSA Store
The FSA Store operates as part of Health-E Commerce, an online retailer specializing in consumer health and wellness products. In just over a decade, they have launched direct-to-consumer online brands with the aim of simplifying the US tax-free health care market.
Specifically, FSA Store offers over 6,000 FSA-eligible products. According to Ujjwal Dhoot, their Marketing Director, they strive to be as agile as possible while expanding rapidly. One of the challenges they faced in website design was making their products easily discoverable. They successfully eliminated subcategories from their category pages. This clearer navigation has helped increase revenue per visitor by up to 53%. Once again, this proves that less is more, especially when it comes to e-commerce website design.
Dremel
Dremel is an industrial retailer specializing in warehouse equipment and other industrial products. To assist potential customers in purchasing new tools or accessories, they provide the location of the nearest retail stores while also directly linking to select retailers online. To enhance web browsing capabilities, they also include instructional videos, product safety guides, and instruction manuals.
Rock Bottom Golf
Before switching to BigCommerce in 2015, they sold on eBay, launched on Yahoo Stores, and operated on Amazon. While Yahoo had been operational for a while, it couldn’t scale with their needs. Therefore, when they required more capabilities and features, they transitioned to BigCommerce. According to Brian Schwank, Marketing Director of Rock Bottom Golf, they also considered Magento and Shopify. However, Magento was deemed too complex, and Shopify lacked integrated features.
Overall, BigCommerce provided them with a simpler way to manage their inventory. They are also utilizing many open APIs to enhance their product offerings. For example, customers can now personalize their golf balls. The effort paid off, as they managed to increase new user acquisition by nearly a third.
RAZER
Razer is among the leading lifestyle brands for gamers globally, and its logo is widely recognized in the gaming and cybergaming community. Fans can find hardware, software, and services through their site.
Per PipeCandy, their website attracts over 2.4 million visitors each month, indicating their success in web design. Additionally, PipeCandy awarded their site a competitive exclusivity score of 92/100 for website personalization. One personalization feature they offer is the Razer Navy online service, which allows gamers to create custom phone cases, mice, or mousepads when they visit the site.
Ubisoft Store
Ubisoft is an outstanding brand that uses BigCommerce Enterprise. Recently, they teamed up with Zakeke to offer customers merchandise available for purchase through the Ubisoft Store. This new offering is largely thanks to Ubisoft’s collaboration with BigCommerce.
Customers have the option to purchase a variety of products through the Ubisoft Store, such as clothing, accessories, wall art, and collectibles. Their design team has meticulously planned the layout, using ample white space to ensure product descriptions stand out. Additionally, they feature reviews on each product page, providing social proof to complement the descriptions and further persuade potential buyers.
Almanac
For something a bit distinct, check out Almanac. Rather than selling a product or service, they release a new edition of The Old Farmer’s Almanac, the elder almanac in the United States, each year. In fact, it is the best-selling annual periodical in North America.
They’ve also expanded their offerings to include gardening magazines, cookbooks, and monthly digital magazines. While their website design might be more cluttered than others on our list, they have ensured that navigation is straightforward. The first thing you notice is a large search bar. Their product descriptions are detailed, and they make sure to include social proof through reviews.
Black Diamond
Black Diamond focusses on skiing and climbing gear, striving to develop the best equipment for these activities. Before switching to BigCommerce for a headless strategy, they struggled to display their content effectively. One of the main goals of moving to BigCommerce was to give their marketing team the freedom to manage the website and its rich content independently. This allowed them to create a more dynamic and innovative experience that better showcases their outdoor brand.
BigCommerce’s headless strategy involved integrating several third-party service applications and a feature-rich CMS. This resulted in a design and CMS that immerse their audience in the experiences synonymous with Black Diamond.
UPLIFT Desk
UPLIFT Desk is one of the most extensive retailers and manufacturers of office chairs, standing desks, and other office accessories. Their goal is to make everything work better and finally help their target audience live healthier lives.
With the assistance of BigCommerce, they ensure their own operations run smoothly. Given that their products are carefully designed solutions, they needed to offer the same level of customization in their shopping experience. One way they achieved this was by introducing the Desk Builder feature. This allows customers to virtually assemble their desks, choosing styles, sizes, and colors.
Casio
According to PipeCandy, Casio USA generates an estimated $100 million to $250 million in web sales. Probabilities are, you’ve owned a Casio product (or a second hand one) at some point in your life. Perhaps it was a calculator, especially if you remember a time when you couldn’t just ask a voice assistant to do math for you.
Airtasker
Airtasker is an admirable community platform that unites people needing to outsource tasks or find local services with those looking for work. The tasks Airtasker can assist with range from simple administrative duties to more complex projects like web design and development. According to their website, they have generated over $380 million in jobs and are relied upon by more than 2 million people.
Their relationship with BigCommerce goes beyond just utilizing its tools. Shortly after launching, they appointed BigCommerce co-founder Mitchell Harper as an advisor to support their growth plans.
Bulk Apothecary
Bulk Apothecary started as a traditional specialty store in Ohio and has grown to become one of the largest online suppliers of essential oils and natural ingredients in the United States. Originally, they focused on supplies for soap and candle making but later expanded their development range to include different specialty ingredients and supplements.
Gary Pellegrino, the president of Bulk Apothecary, decided to switch to BigCommerce during one of their slower seasons to minimize the impact on their revenue. While he anticipated a slight dip in sales, they instead experienced a 15-20% increase after moving their online sales to BigCommerce.
GE Appliances
According to their website, they are the swiftest growing equipment manufacturer in the United States, with half of American households owning one of their products. While their website loads a bit slowly, their workforce of over 13,000 people works tirelessly behind the scenes. They produce over 2,300 products per hour, ship a device every 45 seconds, and deliver more than 28 million parts and accessories.
They recently started using BigCommerce, and a quick look at their site shows the effort they’ve put in. Their individual product pages are incredibly detailed, featuring reviews, similar items to consider, and all specifications on a single page. They also offer the capability to check stock availability at specific stores, and if you’re undecided between two models, you can compare them side by side.
Summary
Exploring these 18 examples of BigCommerce web design showcases the platform’s adaptability and efficacy across different sectors. When e-commerce continues to grow, BigCommerce remains a pivotal tool for brands seeking scalable solutions and robust features to propel their online success in 2024 and beyond. Discover more about how these brands harness BigCommerce to elevate their digital sight and engage their audiences effectively.
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