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10 Easiest Ways To Make Money On Instagram In 2024

Summer Nguyen | 07-02-2024

10 Easiest Ways To Make Money On Instagram In 2024

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Did you know Instagram feed has huge potential to make money on today’s most popular social media platform? According to Statista, 2 billion people use Instagram every month. Although not as big as Facebook’s (more than 3 billion), this is nevertheless a huge number for Instagram earners.

These Instagram users could become loyal fans of your business if you know how to get more followers. It’s successful because of how well-known Reels is, how well it can keep users, and how well it can attract them.

Instagram Reel

Beyond the realm of likes and comments, your account has the potential to generate real income. In the age of social media dominance, a carefully cultivated Instagram presence has become a form of social currency. This currency translates to influence, brand partnerships, and ultimately, financial gain. But how exactly do you leverage this value? Here, we explore the 10 easiest ways, proven to help you transform your Instagram account into a profitable venture.

Is It Possible To Make Money On Instagram?

Absolutely yes! Instagram can be your pathway to earning. This popular app has transformed from a photo-sharing platform to a powerful tool for generating income. With more than 2 billion active users every month, it gives you an incredible opportunity to interact with a targeted audience and make money from that connection.

Here’s the science behind it: a well-curated Instagram presence acts as a form of social currency. The more engaged your followers are (think likes, comments, shares), the more influence you wield. This influence attracts brands eager to tap into your audience, leading to lucrative opportunities like sponsored content and product endorsements.

10 Easiest Ways To Make Money On Instagram in 2024 You Should Know

Nowadays, in 2024, there are lots of ways to make money with Instagram. In this guide, we’ll look at the ten easiest ways you can become profitable on Instagram.

1. Open a store on Instagram

Did you know 61.4% of people on the planet use social media? There are a lot of people who could be interested in your products or services, and Instagram shops make it simpler than ever before to turn your fans into paid customers.

Open a store on Instagram

Forget complicated e-commerce websites! Instagram Shops lets you sell directly within the app. Shoppable products appear naturally in your feed, tempting those scrolling fingers with an easy, one-click purchase. Plus, Instagram makes customer service a breeze. People can directly message you with questions, keeping the entire buying journey smooth and convenient.

Feeling overwhelmed by messages? You could use a chatbot to help your customer service team! So stop worrying about your website and use Instagram Shops instead. It’s the best way to turn your Instagram account into an earnings platform.

2. Turn on reel advertisements

Enabling ads on your Instagram Reels is one of the easiest ways to earn money on Instagram in 2024. After concluding the Reels Play bonus program, Meta introduced “Ads on Reels,” a performance-based monetization strategy available on both Instagram and Facebook. According to Meta, this model allows creators to concentrate on producing engaging content, while advertisers benefit from increased ad inventory, and viewers enjoy more relevant ads.

Turn on reel advertisements

Your earnings are determined by the number of plays your Reels receive, not the ad revenue generated. This means the more popular your Reels are, the more you can earn. Currently, Meta is still testing this program, and it’s not universally available. Participation requires an invitation from Meta to join the test group.

Focus on making high-quality, interesting material that connects with your audience if you want to make the most money from Reels ads. This approach not only boosts your potential income but also helps grow your follower base and engagement rates.

3. Make a feature account on Instagram

Feature accounts compile and present images from different photographers in a certain field. For instance, a feature account dedicated to travel may display gorgeous images from well-known travel blogs, naming the bloggers in the post. For ideas, you can explore a plethora of topic-organized Instagram feature profiles.

However, how is a feature account made profitable? You may start charging people to be featured in your feed or Stories after your account has a sizable following. Numerous producers are ready to pay for this visibility since it is useful to them. These sponsored spaces usually cost between $15 and $30 each post. Furthermore, some feature accounts charge $20 to $30 a month for VIP memberships that are intended for engagement groups or follower loops.

Although selling tangible goods is not necessary with this approach, a substantial time commitment is required. To optimize your profits, you’ll need to contact prospective clients, interact with other accounts, and keep expanding your following. You may make money on Instagram with your feature account by investing time in these things.

4. Sell artwork, digital files, or pictures

If you’re a designer, photographer, or creative individual looking to monetize your talents on Instagram in 2024, selling photos, illustrations, or digital files can be a lucrative option. Instagram’s visual-centric platform is ideal for showcasing your work and attracting potential buyers. Many professionals in the travel industry, for instance, sell their photos to businesses or individuals seeking captivating imagery.

Additionally, you can market your own content, such as prints and illustrations, directly to your followers. Treat your Instagram profile as a digital storefront that displays your portfolio and directs interested parties to your photography website or online portfolio for more information and purchases.

If you want to sell more pictures and digital files on Instagram, you might want to use your visual material to reach more people and get new customers. This approach not only showcases your creative capabilities but also establishes your credibility as a professional in your field.

5. Make badges available

You may enable your fans to financially support you during live broadcasts by turning on badges if you have a business or creator account and at least 10,000 followers. These badges function as tips, letting your audience express gratitude for the information you’ve provided. Badges will be visible during your live broadcasts by default if you activate them via your Instagram profile.

Make badges available

Badges are available for purchase by viewers in the amounts of $0.99, $1.99, and $4.99 increments. Those who purchase badges will have hearts next to their usernames, allowing you to give them encouragement during the live video and follow up with “thank you” stickers in your stories. Instagram makes sure that artists are paid 100% of badge sales income, less any relevant taxes and fees, and the 30% that Google and Apple collect from in-app purchases.

This service offers instant and practical assistance for your live sessions and is a terrific method to monetize your content from your most engaged fans directly. You may create a community that is welcoming and inspire more viewers to participate by thanking badge buyers.

6. Brand-sponsored content partnerships

Did you know you could turn your Instagram fame into a fortune? Partnering with brands on sponsored content is a powerful way to monetize your account. Whether you’re a mega-influencer with millions of followers or a passionate niche micro-influencer, brands are looking for creators who can connect with their target audience in an authentic way.

Here’s how it works: Brands will compensate you (with cash or free products) for creating engaging content that features their offerings. This could include eye-catching posts, fun stories, or trendy Reels. Because Instagram is visible, it’s a great place to show off products and get people interested in purchasing them. The key? Leverage your visual storytelling skills to grab attention and connect with potential customers.

How much can you earn? Generally, you’ll be paid per post, and your pricing power depends on your follower count and engagement rate. Nano-influencers (5,000-10,000 followers) can typically command $10-$100 per post, while micro-influencers (10,000-50,000 followers) can bring in $100-$500 per post, according to

You can explore influencer marketplaces, tag your favorite brands in engaging content, or reach out directly with a media kit. This digital portfolio showcases your best work, audience demographics, and value proposition, making a strong case for why brands should partner with you.

7. Try dropshipping products

Starting a business often comes with the challenges of managing and financing inventory, but with dropshipping, you can avoid these hurdles. Dropshipping lets you sell goods straight from sellers, so you don’t have to keep any of them in stock.

When you start a dropshipping business, you can get a lot of various products from different sources, like T-shirts, books, coffee cups, and personalized pillows. With this plan, you don’t have to worry about delivery and shipping, so you can focus on setting prices that are competitive to make the most money. Make an Instagram page for your dropshipping business to show off your goods and get people to visit your site, which will lead to more sales.

To get started, let’s build a dropshipping website and begin curating products that appeal to your target audience. You can use Instagram’s visual platform to highlight your offerings and attract potential customers, leveraging the power of social media to grow your business effectively.

8. Affiliate offers should be promoted

One of the easiest ways to make money on Instagram in 2024 is by promoting affiliate offers. Affiliates get paid a cut of sales that come from product tags in posts, stories, and video clips.

Unlike brand collaborations where you get paid to increase brand awareness, affiliate marketing pays you when followers click on your trackable links or use your promo codes to purchase products and services you promote. Brands then pay you a small commission, either as a percentage of the sale or a flat rate per sale.

Affiliate offers should be promoted

Brands might approach you to become an affiliate, but you can also proactively search for affiliate programs online or join affiliate marketplaces. While mega-influencers like Kylie Jenner can earn significant income through affiliate marketing, smaller influencers with dedicated followers can also benefit from these commission-based opportunities.

9. Offer services for marketing on Instagram

In 2024, you could make a lot of money by providing Instagram marketing services if you are good at Instagram marketing, writing captions, or making content. Businesses that want to improve their Instagram profile can hire you as a consultant and pay you $20 to $50 an hour. Some people make $100 just for writing comments.

Offer services for marketing on Instagram

To get more independent clients, put a description of your services in your Instagram bio and promote them on sites like Upwork. You can also make it easier for people to book your services by letting them book them right from your website by adding an online scheduling tool. This method not only makes you more visible as a professional, but it also makes it easy for companies to choose you for their Instagram marketing requirements.

Utilizing Instagram to drive traffic to your blog or vlog is an excellent way to increase your revenue streams. By linking your followers to your website or YouTube channel, you can capitalize on ad space or video monetization. A link tree in your Instagram bio can help you maximize the single link allowed by providing multiple destinations for your followers to explore.

Here are a few examples of how to use this strategy:

  • Food bloggers: Share mouth-watering photos of your dishes on Instagram, and include a link to your blog where followers can find full recipes.
  • YouTubers: Post engaging highlights of your vlogs on Instagram Reels, and guide followers to your YouTube channel for the complete video.
  • Fashion influencers: Showcase your outfits on Instagram and link to your website, where you detail the origins and brands of your clothing.
  • Outdoor adventurers: Post stunning landscape photos and direct followers to your blog for in-depth guides on the best road trip routes.

This approach not only boosts your website or channel’s traffic but also enhances your earning potential through ad revenue and sponsorships.

How to be successful on Instagram: 5 Tips you should know

Tip 1: Select a Specialization

In 2024, choosing a specialty will be essential to your Instagram success. Rather than trying to be everything to everyone, concentrate on something you know a lot about and are passionate about.

For instance, think about focusing on vegan or gluten-free cooking rather than being a general food influencer. It’s simpler to garner followers and establish brand collaborations when you have a committed audience interested in that particular topic, which is what this specialized emphasis does for you. Influencers with niche followings are preferred by brands because they can efficiently connect with their intended clientele.

Tip 2: Communicate frequently with people

Active participation is necessary to develop a vibrant community on Instagram, going beyond simple content publishing.

To encourage real relationships, like, comment on, and share other people’s postings. By responding to other material, you demonstrate to your audience and any business partners that you are a genuine person who isn’t simply pushing your own.

To keep people interested, you need to use stories on Instagram regularly. To engage your readers and promote engagement, create captivating storylines for your tales and captions. Genuine interaction increases your exposure and fosters trust, both of which are necessary for sustained success on Instagram.

Tip 3: Include labels

Use geotagging, hashtags, and brand tagging to increase the discoverability of your postings. Your material may be categorized and made searchable for people with certain interests by using hashtags. Geotags are useful for location-based companies since they make your content easier to locate by local audiences.

Include labels

Not only does tagging companies alert them to your content, but it also makes it more likely that they will see it and consider working with you. Using tags wisely helps you reach a wider audience and draw in new followers with comparable interests.

Tip 4: Employ a multi-channel strategy

Increase your reach outside of Instagram by making use of blogs, newsletters, YouTube, TikTok, and other sites. Every platform has a distinct audience and interaction style that lets you reach a wide range of demographics and draw in followers via various media. By advertising your content on many platforms, you may increase traffic to your Instagram page, which in turn grows your following and opens up new business opportunities.

There are more ways to make money using sites like Patreon. To diversify their revenue sources, artists might, for example, use Patreon to give unique material to devoted fans and Instagram to promote their music.

Tip 5: Show initiative and resiliency

To form brand partnerships, do proactive outreach to firms that share your values and specialties. To demonstrate your value to potential partners, create an eye-catching influencer media kit that displays your audience demographics, engagement rates, and prior collaborations.

Join ambassador programs and collaborate with others; you might even start with unpaid tasks to build your network and portfolio. Persistence is key in the very competitive realm of Instagram monetization. A proactive, resilient, and ever-improving mindset can help you maximize your earning potential.

Top 5 highest earners on Instagram in 2024

The world of Instagram is a lucrative one, and at the top of the food chain are these superstars who’ve turned their influence into serious cash. Here’s a look at the 10 highest earners on Instagram in 2024, leveraging their immense followings to command impressive prices for sponsored posts:

  1. Cristiano Ronaldo (Soccer Star): Leading the pack is the legendary footballer, Cristiano Ronaldo, boasting a jaw-dropping estimated $3.2 million per sponsored post, thanks to his 632 million strong follower base.

  2. Kylie Jenner (Model/Entrepreneur): Kylie Jenner proves the power of reality TV stars in the digital age. With an estimated $2.4 million per post and 400 million followers, she’s a social media powerhouse.

  3. Dwayne “The Rock” Johnson (Actor): Dwayne “The Rock” Johnson isn’t just a box office titan – he’s an Instagram titan too. His 396 million followers translate to an estimated average price per post of $2.3 million.

  4. Ariana Grande (Singer): This pop superstar’s massive fanbase of 328 million followers translates to an estimated average price per post of $2.3 million.

  5. Khloe Kardashian (Reality TV Star): Another member of the Kardashian clan, Khloe Kardashian, secures an estimated $1.8 million per sponsored post with her 300 million followers.

Final thoughts

Even if being famous on Instagram can seem unattainable for the typical user, in 2024 it will be possible to transform your account into a profitable venture. The secret is to identify your niche, provide interesting stuff regularly, and cultivate a devoted following.

Investigate revenue-generating opportunities such as affiliate marketing, sponsored content, and even product sales. Always keep in mind that Instagram success is a marathon, not a sprint. To transform your passion into money on the ever-changing platform, have patience, try new things, and never stop learning.

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    A data-driven marketing leader with over 10 years of experience in the ecommerce industry. Summer leverages her deep understanding of customer behavior and market trends to develop strategic marketing campaigns that drive brand awareness, customer acquisition, and ultimately, sales growth for our company.

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