Mageplaza Abandoned Cart Email - Save your e-commerce

Unlike brick-and-mortar shopping with transactions in person, virtual sellers have to face an uncontrollable behavior from consumers all the time: shopping cart abandonment. It comes from a simple action chain: shoppers come to shop, pick up their favourite items and drop them into the online cart, but then they leave without experiencing the checkout process properly, due to many reasons we can’t capture in any comprehensive way.

★ What do Marketers advise about this?

A report titled Why We Don’t Buy: “Consumer Attitudes on Shopping Cart Abandonment” (2013), outlined that it’s up to 75% Shopping cart abandonment occupied the rate. It’s a real bane with every e-commerce platform, and Magento is obviously not the exception. We all acknowledge that the reality is that cart abandonment is an unavoidable phenomenon; it’s more likely that store maintainers can decrease its rate to a minimum chance, not eliminate it permanently.

Suggested tricks under store owner’s sleeves, providing a superior shopping experience significantly resulted in the positive rate. However,another outstanding solution besides this, according to Magento’s talks with Alicia held in Nov 2013 in the mentioned report, indicated that.

• Nearly half of all consumers surveyed saw that a cart abandonment notice would be really helpful in contacting back with shop owners
• Approximately 61% said they likely would come back after receiving reminder emails

Those new hints have brought up a new insight as well as demonstrated the its effectiveness until today. Learn to take a new definition in digital marketer’s stride: Abandoned Cart Email.

★ How Abandoned Cart Email Works

Abandoned Cart Email is an automatic chain of emails encourages customers who forgot their carts at the online shop to come back with purchasing procedure. In fact, it’s not a fresh new thing to any online shoppers, but the tradeoff among content, auto-email marketing and technical issues is not something we can handle promptly, especially with the compatibility with newcomers.

Mageplaza is willing to assist you with a thoughtful extension which is designed for Magento 2’s stores, and comes with numerous essential add-on functionalities and nice structure suggestions for quality reminder pre-provided emails. Imagine we will write a happy sequel coming off the shopping story like:

• Customers came to your shop and were attracted by favorable items meet their demand
• They quickly added to the online cart but something distracted them from leaving your website
• Day later they received a kind email recalling of the skipped cart they had left
• Customers thanked for your concerns and came back to complete the order soon

Believe us, emails will be your true unsung heroes

Abandoned Cart Email for Magento 2

Solutions to abandoned carts issue, helping online businesses boost sales and enhance conversion rates (Hyva ready)

(41 reviews)

Check it out!

★ Highlight Features

1. Automated abandoned cart recovery

The extension automatically detects when a customer adds items to their cart but leaves the site without completing the purchase. It then triggers a series of follow-up emails to encourage the customer to return and finalize their purchase. By automating this process, store owners save time and effort while significantly increasing the chances of recovering lost sales.

2. Customizable email templates

One of the standout features of the Mageplaza Abandoned Cart Email Extension is the ability to fully customize email templates. Store admins can personalize email content, including the subject line, body text, and call-to-action buttons. This level of customization helps maintain consistent branding across communication, creating a more engaging and professional experience for the customer. Admins can also add dynamic content like customer names, cart details, and personalized discount offers to further personalize the emails.

3. Multiple email follow-ups

The extension allows store owners to configure multiple follow-up emails at various intervals, ensuring that customers receive gentle reminders about their abandoned carts. For example, the first email could be sent an hour after abandonment, the second one a day later, and a third reminder could be sent after a few days. This multi-email strategy increases the likelihood of bringing customers back to complete their purchase, without overwhelming them with too many reminders.

4. Target specific customer groups

Store admins can segment their customer base and send targeted abandoned cart emails to specific groups. For instance, a store owner could create distinct campaigns for new customers, returning shoppers, or even wholesale buyers. Targeting different groups with tailored messaging ensures higher relevance and can significantly boost recovery rates. By addressing different customer types with custom messages, businesses can create more personalized experiences that resonate better with their audience.

5. Integration with shopping cart rules

The Abandoned Cart Email extension integrates seamlessly with Magento’s cart price rules and promotions. This allows store owners to include special offers, such as discounts or free shipping, in their abandoned cart emails. By offering incentives like a limited-time discount or free delivery, businesses can nudge hesitant customers to complete their purchases. This feature not only helps recover abandoned carts but can also increase the average order value by encouraging larger purchases through attractive offers.

6. Real-time tracking and analytics

The extension provides comprehensive analytics to track the effectiveness of abandoned cart recovery emails. Store owners can view detailed reports on the number of abandoned carts, how many recovery emails were sent, how many were opened, and how many resulted in conversions. This real-time tracking allows businesses to measure the success of their recovery efforts, understand customer behavior, and make data-driven adjustments to their campaigns for improved results.

7. Dynamic cart information in emails

Abandoned cart emails sent by this extension are dynamically generated to include detailed information about the abandoned cart. The emails display the exact products left behind, including product names, images, prices, and quantities. Customers can easily see what they left behind and are provided with a direct link back to their cart to resume the checkout process. This level of detail makes it easy for customers to recall the items they were interested in, which increases the likelihood of returning to complete the purchase.

8. Custom timing for email sending

Flexibility in timing is crucial for abandoned cart recovery. The extension allows store admins to configure the exact timing for when the first, second, or even third reminder email should be sent after the cart is abandoned. Admins can choose to delay emails by a specific number of hours or days to optimize the recovery strategy. By fine-tuning the timing of these follow-ups, store owners can ensure that emails are sent at the most effective times, helping to maximize conversion rates.

Fully compatible with SMTP extension

If Abandoned Cart Email extension handles the creation of content to deliver, SMTP module will take the internal process responsibility work out all the complicated technical issues in sending procedure. You can take a quick test email using the SMTP extension to guarantee your precious promo email will have a home perfectly in the customer’s primary inbox.

Also, we introduce a combo Abandoned Cart Email for Magento 2 combined with 2 extensions Magento 2 Reward Points and PDF invoices to help customers in your store save for buying online.

Wonderful hints to enrich your loyal customer list, don’t you agree?