Google Tag Manager

After installing GTM for your Magento 2 store, now time to add User-defined variables into GTM. We prepare User-defined variables for next step: Configure Google Analytics eCommerce Tracking.
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In this guide, we will show to to add a Google Universal Analytics (include eCommerce Tracking). Before doing this step, make sure you have added user-defined variables. In your Google Tag Manager Workspace go to Tags, click New to add a new Tag.
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