Magento vs Shopify: Which is better Shopify or Magento 2?

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Summer Updated: December 01, 2022


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For any online businesses, choosing the most suitable e-commerce is a touch and challenging task. There are many website platforms nowadays and two most popular e-commerce platforms are Magento 2 and Shopify. It is important when choosing a suitable platform before starting your e-commerce business.

Actually, the fact that your online store can reach the success or come to the failure depends on your website platform basement. From that point, to help you have a perfect beginning in your business. In this article, we will make a detail comparision of Magento and Shopify to highlight their differences and help you decide which is the most suitable platform for you.

A Brief Overview Of Magento And Shopify:

Let’s explore a brief overview of both these platforms.

What Is Magento?

Launched in 2007, Magento is best known for its flexibility, highly customization, and scalability. Magento comes with 2 edition Magento Open Source and Magento Commerce.

  • Magento Open Source: A FREE and self-hosted platform that offers functions to help you build and develop a unique online store from the ground up.
  • Magento Commerce: The premium paid edition of Magento is recommended for merchants and developer who are looking for an all-in-one cloud solution to optimize the performance of store websites and boost store sale.

What Is Shopify?

Shopify is a proprietary commercial product that allows business owners to create their online stores without much technical knowledge. There are two available options: Shopify and Shopify Plus.

  • Shopify: A hosted solution which allows online stores to customize online storefront, sell products, run and grow ecommerce business.
  • Shopify Plus: A multi-channel platform which has a higher level of customization, support, and other useful features than Shopify.

Magento vs Shopify: Comparison Of Different Categories

Although both platforms offer a wide range of features and functionalities that improve the store performance and boost your sale, there are significant differences among these platforms. Before we start making comparisons of Magento and Shopify, keep an open mind and always, always puts the needs of your business first.

  Magento Shopify
Ease Of Use Lose Win
Speed And Performance Win Win
Security Win Lose
Add-ons Win Lose

Learn more: Shopify vs Magento Comparison

Magento vs Shopify: Ease of use

When choosing your e-commerce platform, ease of use should be one of your first consideration. It is the fact that after all, you always want to get up and run your online store easily and conveniently. Both Magento and Shopify comes with a well-designed and friendly interface.

In terms of coding, Magento 2 and Shopify have a great difference. Particularly, When Magento 2 uses PHP, Liquid is the coding language of Shopify. Magento 2 is open source which brings the advantage back to Magento 2 as open source means the source code is freely available and modified while Shopify is proprietary which is contrary to Magento. For this reason, Magento 2 is claimed to be work well for enterprise and Shopify is perfectly for simple stores.

On the other hand, Magento can be a stumbling block to beginners and first time uses. There are a lot of technical terms you need to know to maximize the platform potential. Despite Magento is more flexible and offers a vibrant admin panel, compared to Shopify, it requires the users to learn at least some codes to make use of its functionalities. Differing from Shopify, there is no 24/7 phone support to help you solve your problems immediately. However, you can connect with other Magento users in Magento forum or search in Magento help center to get the solutions.

Shopify takes advantage of a wizard mode which allows even none technical users to set up their stores quite well. Without needing one line of code, Shopify users can easily modify the basic attributes of the store website with its drag-and-drop editor and easy-to-use tools. Furthermore, whenever you run into trouble, you always get great help from 24/7 phone support, live chat, and email functionality.

So, when we take user-friendliness of Magento and Shopify into consideration, Shopify wins.

Magento vs Shopify Pricing Comparison

Shopify is designed as a software-as-a-service hosted by the company wich means users have to pay a monthly fee to access the Shopify software. Shopify also provides its potential customers with the 15 days free trial which is quite helpful if you need to investigate the platform before the real start. Below is Shopify pricing for each specific package:

  • Basic $29/month
  • Pro $79/month
  • Unlimited $179/month

Moreover, Shopify also charges transaction fees for payments gateways like PayPal, Braintree, and The fee percentage ranges from 2.0% to 0.5%, with more costly monthly subscriptions resulting in lower transaction fees.This means each time an online transaction is made, Shopify takes a cut. If your store sees a lot of transactions, the fees can easily rack up to quite a lot of money. Users can avoid these fees by using Shopify’s direct payment gateway.

Check out Shopify’s full pricing and features here.

Magento 2 in this case, provides users with a totally free Community Edition and demands a cost that is counted on the specific e-commerce store needs and size. This makes Magento 2 suitable for every online store. However, merchants will also have to purchase a hosting solution for Magento which has the price of $1-$200 per month as Magento is self-hosted. Although users will need to pay for the hosting each month, e-commerce store owners have more options of hosting solutions to choose from for the most fitted with their site. Indeed, hosting affects site speed, storage, and the number of products an online store can handle which is completely important to a store website.

Magento vs Shopify Features Comparison

  • Capabilities: While Magento is supported with over 5000 add-on extensions, Shopify only has over 100 apps and add-ons both free and paid. It is clear that Shopify lacks diversity in the apps and add-ons providers. This comparison gives a huge advantage to Magento 2. Also for that reason, Magento 2 can come with more frontend features for shoppers such as coupon codes, gift cards, customer dashboards, related products, wishlists, order status modules, and so on rather than Shopify.

  • Themes and Templates: Both Magento 2 and Shopify offer a great amount of themes and templates with responsive design. Therefore, your store always has the ability to get the most eye-catching frontend look.

  • Multi-languages capabilities: Magento 2 once again has the convenience here when supporting users with inbuilt multi-languages while Shopify does not supply full multi-lingual capabilities. Store owners will have to adopt third-party apps for creating fully multi-lingual stores.

  • SEO capabilities: SEO capabilities is optimized for both platforms to help store sites effectively raise their ranks on search engines and attract more and more traffic. Magento 2 also have free and paid All-in-one SEO extension to let the store admins easily configure and manage the SEO of their sites.

  • Community: Unlike Shopify, Magento has generated a strong community for Magento users to discuss and share the solutions for issues during configuring the store site. This is a great strategy to bring Magento to the top of e-commerce platforms. The Magento Community grows progressively which includes of merchants, partners and developers will help you with all of Magento related issues.

Magento vs Shopify Security Comparison

When running an online business, security is fundamental. In reality, there are thousands of website that are hacked daily. To keep your sites away from security lapses, you need to ensure that the best security plugins and updates are used on your website.

PCI Compliance is a set of requirements for organizations which handle the online payment. It is costly and time-consuming for online stores to ensure PCI compliance.

Interestingly, Shopify comes with SSL encryption and Level 1 PCI DSS compliant, which helps your site automatically be protected. Additionally, this platform is the excellent support for the e-commerce business to handle customers’ sensitive information carefully during their whole shopping experience with the store sites.

Magento gives you the flexibility to improve the website security yourself. Although Magento’s security is tight and robust, you are required to take a more hands-on approach to follow PCI compliance by yourself strictly. Magento also frequently sends patches and updates to keep you secure. Furthermore, you can easily add Magento 2 security extensions to protect your valued information completely.

For these reasons, Magento offers better security than Shopify.

Magento vs Shopify Add-ons Comparison

To add multiple functionalities to your online store, both the platforms offer an app store and extensions.

Shopify has a small collection of apps which assist in improving and expanding the functionality of your Shopify website in various ways. The Shopify App store is continuously developing with apps for loyalty programs, accounting, email marketing, etc. The apps are qualified with quite simple installation processes.

Magento, against, gains strong advantage with over 5000 extensions that integrate smoothly with Magento backend. Being the large, open source, community-driven, Magento comes with a mix of free and paid extensions which allow you to extend the out-of-the-box features and functionality without worrying about writing code. If you are looking for a reliable and high-qualified Magento extension provider, Mageplaza is an excellent choice for you. There is a variety of Mageplaza extensions available which are the most economical and qualified E-business solutions for any Magento stores.

Therefore, regarding Add-ons, Magento is the winner over Shopify.

Magento vs Shopify Speed And Performance Comparison

Speed and performance are critical factors in the success of any ecommerce store. None of the online customers likes waiting too long to load store websites, browse through the product, and make their purchases. If the users have these dissatisfied experiences with your store site, they are less likely to come back for further purchase or even convert on the first visit.

It is worth to note that Shopify is a hosted solution, so you do not have to worry about the speed and the loading time of the ecommerce store. At the same time, because of its a hosted solution, you are almost unable to control over your hosting environment as well as adjust server level. If your website has any problems related to speed, all you can do is contacting to Shopify support team.

Unlike Shopify, Magento is known for its control and hosting flexibility. Since it is a self-hosted platform, you can select your own server and make all the necessary adjustments to accelerate website performance. Of course, it will cost you more to pay for reliable hosting services from Magento Web Hosting Providers, but you can experience the fast loading speeds, stable performance, and freely customize your website.

Hence, Magento wins over Shopify in term of speed and performance.

So, Shopify vs Magento. What is Better?

It is the fact that you should determine your store size for the best platform choice. If you just want a small shop which peacefully lies on the seaside or something similar, nothing can be more suitable than Shopify. In contrast, if you would like to develop your business to be a global brand, you should definitely pick Magento 2 or Shopify Plus.

After a quick comparison between Magento 2 and Shopify, it is obvious that Shopify is perfect platform for simple and small stores which will be served with an ease in the configuration of their website. On the other hand, Magento 2 can absolutely take a good care of the enterprise businesses with unlimited features.

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